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The New Review Economy: Third-Party Review Sites, Reputation, and Neo-Liberal Public Relations in the Digital Age (Routledge Focus on Public Relations) - Tapa blanda

Libro 3 de 3: Routledge Focus on Public Relations

Alison N. Novak

 
9780367568139: The New Review Economy: Third-Party Review Sites, Reputation, and Neo-Liberal Public Relations in the Digital Age (Routledge Focus on Public Relations)
Tapa blanda
ISBN 10: 0367568136 ISBN 13: 9780367568139
Editorial: Taylor & Francis Ltd, 2022

Sinopsis

This book examines third-party review sites (TPRS) and the intersection of the review economy and neoliberal public relations, in order to understand how users and organizations engage the 21st century global review economy.

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Acerca del autor

Alison N. Novak is an assistant professor at Rowan University in the Department of Public Relations & Advertising. Her work explores the intersections of digital media, public engagement, and policy. She is the co-author of Network Neutrality and Digital Dialogic Communication. Her work is featured on BBC Radio, Wired Magazine, and The Huff Post.

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Editorial
Taylor & Francis Ltd
Año de publicación
2022
Idioma
Inglés
ISBN 10 
0367568136
ISBN 13 
9780367568139
Encuadernación
Tapa blanda
Número de edición
1
Número de páginas
140
Contacto del fabricante
Taylor and Francis, GPSR Taylor and Francis
gpsr@taylorandfrancis.com

Taylor & Francis Verlag GmbH, Kaufingerstraße 24
München
80331
Alemania