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9780367112370: Perspectives on Purpose: Leading Voices on Building Brands and Businesses for the Twenty-First Century

Sinopsis

This book collects stories, best practices, case studies, and thought leadership from a diverse group of leaders on practicing ’purpose’. We’ll hear how purpose is being practiced inside the walls of Airbnb. Sephora, Hyatt, Thorn, VF Corporation, Diageo, Ben & Jerry’s, amongst others.

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Acerca del autor

Margarita (‘Nina’) S. Montgomery is an archaeologist-turned-strategist currently working at IDEO. A PhD candidate at Oxford, she holds a fellowship at TRIPTK and has spoken on organizations and society at Harvard Business School and Oxford’s Said Business School, among others. Nina received a BA in Classics from Dartmouth and a master’s in Classical Archaeology from Oxford as a Reynolds Scholar.

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