Health Promotion Practice - Tapa blanda

Macdowall, Wendy; Bonnell, Chris; Davies, Maggie

 
9780335229987: Health Promotion Practice

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Sinopsis

This book considers the key steps in the practical application of health promotion. It starts by showing how it is first necessary to determine the needs of a population and to review the scientific evidence to justify intervening. The wide range of approaches available are considered, including:

  • Motivational interviewing
  • Theatre
  • Mass media
  • Social marketing
  • Community development
  • Public policy
Finally, it discusses how to plan health promotion programmes, how to evaluate them and how to expand their impact by scaling-up the activities to larger populations.

"Sinopsis" puede pertenecer a otra edición de este libro.

Reseña del editor

This book considers the key steps in the practical application of health promotion. It starts by showing how it is first necessary to determine the needs of a population and to review the scientific evidence to justify intervening. The wide range of approaches available are considered, including:

  • Motivational interviewing
  • Theatre
  • Mass media
  • Social marketing
  • Community development
  • Public policy
Finally, it discusses how to plan health promotion programmes, how to evaluate them and how to expand their impact by scaling-up the activities to larger populations.

"Sobre este título" puede pertenecer a otra edición de este libro.

Otras ediciones populares con el mismo título

9780335218400: Health Promotion Practice (Understanding Public Health)

Edición Destacada

ISBN 10:  0335218407 ISBN 13:  9780335218400
Editorial: Open University Press, 2006
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