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Bahra, N.

 
9780333948316: Competitive Knowledge Management

Sinopsis

Knowledge and information are the two most powerful competitive weapons of this era. Knowledge is power. Knowledge is money. Stock markets regularly value companies at five or ten times the book value of their physical assets solely because of their intellectual capital. This book shows how the increased importance of effective knowledge management gives rise to a new set of business principles and practices that must be adopted in order to achieve competitive advantage.

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Acerca del autor

NICOLAS BAHRA is an independent author and consultant with fifteen years experience. He has written for Investors Chronicle and Financial Times Management and consulted for many large international companies and organisations.

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