Learn to think about strategy conceptually and creatively, not just analytically, with OUT OF CONTEXT: A CREATIVE APPROACH TO STRATEGIC MANAGEMENT. You'll uncover new insights using readings from a wide-ranging mix of disciplines (sports, science, philosophy, art, and military history) with thoughtful introductions as well as thought-provoking discussion questions.
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Dr. Cynthia Wagner Weick is Professor of Management at University of the Pacific, in Stockton, California, where she has been a faculty member for over twelve years. She has academic training and industry experience in both business administration and the biological sciences, and has held positions in strategic planning and technology management at Pioneer Hi-Bred International, the United Nations Development Program, and Battelle Columbus Laboratories. She earned her doctorate at the Wharton School, University of Pennsylvania, and her M.S. and B.S. at the Ohio State University.
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