In this textbook, Cullen (Washington State University) and Parboteeah (University of Wisconsin, Whitewater) uses the theme of strategy to discuss the global economic impact of managerial decisions. By examining comparative management issues, they discern the strengths and weaknesses of global compet
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Multinational Management: A Strategic Approach uses strategy as its unifying theme to explore the global economy and the impact of managerial decisions. By examining comparative management issues thoroughly, this text reveals the strengths and weaknesses of competitors and how to adapt organizational practices. Cullen/Parboteeah also covers the key topics of formation and implementation of strategies in the global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management, and business ethics.
In this textbook, Cullen (Washington State University) and Parboteeah (University of Wisconsin, Whitewater) uses the theme of strategy to discuss the global economic impact of managerial decisions. By examining comparative management issues, they discern the strengths and weaknesses of global compet
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Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
Hardcover. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Nº de ref. del artículo: G0324259905I3N00
Cantidad disponible: 1 disponibles
Librería: a2zbooks, Burgin, KY, Estados Unidos de America
Softcover. Condición: Good. Estado de la sobrecubierta: No Dust Jacket. Third Edition. Used good, Some minor highlighting. Cover has some wear. Spine is in very good condition. 698 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0324259905. ISBN/EAN: 9780324259902. Pictures of this item not already displayed here available upon request. Inventory No: 1561018586. Nº de ref. del artículo: 1561018586
Cantidad disponible: 1 disponibles