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Sinopsis
This book responds to the critical need for business professionals - and those who aspire to successful careers in business - to be able to communicate effectively through the many various written modalities common in the business world. The text is organized according to products of business writing, the memorandum, e-mail, press releases, reports, letters of evaluation, and so on. To strengthen the student learning experience, the written exercises in the text and in the workbook are based on "in-basket" exercises, real-life examples of corporate communication, and scenarios requiring the student to adopt a point of view and communicate from that position. The text and its accompanying exercises focus upon teaching the student to communicate effectively with productive outcomes.
"Sinopsis" puede pertenecer a otra edición de este libro.
Críticas
INTRODUCTION. 1. Strategies for Effective Managerial Writing. 2. Organizing Your Writing. PART 1. CLASSIC AND CONTEMPORARY FORUMS. 3. Composing Memos and Letters. 4. Preparing the Analytic Report. 5. Making an Assessment and Recommendation. 6. Formatting the Proposal. 7. Using Writing to Manage Others. PART 2. ESSENTIAL TOOLS FOR MANAGERIAL WRITING. 8. Exploiting the Electronically Integrated Office. 9. Using Presentation Tools for Corporate Communications. 10. Using Graphic Images Effectively. EPILOGUE. 11: Making a Career Move.
Reseña del editor
Develop effective communication skills with STRATEGIES FOR MANAGERIAL WRITING! Success in the business world is contingent upon strong and effective written and verbal communication skills. This business text provides you with the tools you need to turn basic writing into creative, integrated, and more effective writing. Realistic activities and exercises help you organize and develop communicative messages while a variety of scenarios throughout the text require you to adopt a point of view and communicate from their position.
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STRATEGIES FOR MANAGERIAL WRITING
Publicado por
Thomson, 2005
ISBN 10: 0324015410
ISBN 13: 9780324015416
Antiguo o usado
Softcover
Original o primera edición
Librería: BEACON BOOKS, Creston, BC, Canada
Calificación del vendedor: 5 de 5 estrellas
Softcover. Condición: Near Fine. Estado de la sobrecubierta: No Dust Jacket. First Edition. xix, 388 pages. White lettering on a blue background on the spine, white lettering on a pictorial front cover. Very minimal chipping along the edges of the cover. A fine copy of this text teaching aspects of managerial writing. This is a heavy book and may require additional shipping charges (at cost). Size: 8.5 x 11. Nº de ref. del artículo: 009038
Cantidad disponible: 1 disponibles
Imagen de archivo
Strategies for Managerial Writing
Publicado por
Cengage Learning, 2005
ISBN 10: 0324015410
ISBN 13: 9780324015416
Antiguo o usado
Paperback
Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.25. Nº de ref. del artículo: G0324015410I3N00
Cantidad disponible: 1 disponibles
Imagen de archivo
Strategies for Managerial Writing
Publicado por
Cengage Learning, 2005
ISBN 10: 0324015410
ISBN 13: 9780324015416
Antiguo o usado
Paperback
Librería: HPB-Red, Dallas, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Nº de ref. del artículo: S_285875881
Cantidad disponible: 1 disponibles