Logo Design Love (Voices That Matter)

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9780321985200: Logo Design Love (Voices That Matter)
Reseña del editor:

Completely updated and expanded, the second edition of David Airey's Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects-including sketches and final results of his own successful designs-he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more. In Logo Design Love, you'll learn: * Best practices for extending a logo into a complete brand identity system* Why one logo is more effective than another* How to create your own iconic designs* What sets some designers above the rest*31 practical design tips for creating logos that last

Biografía del autor:

A self-employed graphic designer from Northern Ireland, David Airey writes three of the most popular graphic design blogs on the Internet: DavidAirey.com, LogoDesignLove.com, and IdentityDesigned.com. David's blogs have attracted hundreds of thousands of loyal fans who read and are inspired by his writing every day. Airey is also the author of Work for Money, Design for Love.

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Airey, David
Editorial: Pearson P T R (2014)
ISBN 10: 0321985206 ISBN 13: 9780321985200
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Descripción Pearson P T R, 2014. PAP. Estado de conservación: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Nº de ref. de la librería KB-9780321985200

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Airey, David
ISBN 10: 0321985206 ISBN 13: 9780321985200
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David Airey
Editorial: Pearson Education (US), United States (2014)
ISBN 10: 0321985206 ISBN 13: 9780321985200
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Descripción Pearson Education (US), United States, 2014. Paperback. Estado de conservación: New. 2nd Annotated and Expanded Edition. 226 x 175 mm. Language: English . Brand New Book. Completely updated and expanded, the second edition of David Airey s Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects-including sketches and final results of his own successful designs-he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister Walsh, and many more. In Logo Design Love, you ll learn: * Best practices for extending a logo into a complete brand identity system* Why one logo is more effective than another* How to create your own iconic designs* What sets some designers above the rest*31 practical design tips for creating logos that last. Nº de ref. de la librería AAU9780321985200

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David Airey
Editorial: Pearson Education (US), United States (2014)
ISBN 10: 0321985206 ISBN 13: 9780321985200
Nuevos Paperback Cantidad: 10
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Descripción Pearson Education (US), United States, 2014. Paperback. Estado de conservación: New. 2nd Annotated and Expanded Edition. 226 x 175 mm. Language: English . Brand New Book. Completely updated and expanded, the second edition of David Airey s Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects-including sketches and final results of his own successful designs-he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister Walsh, and many more.In Logo Design Love, you ll learn: * Best practices for extending a logo into a complete brand identity system* Why one logo is more effective than another* How to create your own iconic designs* What sets some designers above the rest*31 practical design tips for creating logos that last. Nº de ref. de la librería AAU9780321985200

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David Airey
Editorial: Pearson Education (US)
ISBN 10: 0321985206 ISBN 13: 9780321985200
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Descripción Pearson Education (US). Paperback. Estado de conservación: new. BRAND NEW, Logo Design Love: A Guide to Creating Iconic Brand Identities (2nd Annotated and Expanded Edition), David Airey, Completely updated and expanded, the second edition of David Airey's Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects-including sketches and final results of his own successful designs-he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more. In Logo Design Love, you'll learn: * Best practices for extending a logo into a complete brand identity system* Why one logo is more effective than another* How to create your own iconic designs* What sets some designers above the rest*31 practical design tips for creating logos that last. Nº de ref. de la librería B9780321985200

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Descripción Pearson P T R, 2014. PAP. Estado de conservación: New. New Book.Shipped from US within 10 to 14 business days. Established seller since 2000. Nº de ref. de la librería IB-9780321985200

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Descripción Estado de conservación: New. Depending on your location, this item may ship from the US or UK. Nº de ref. de la librería 97803219852000000000

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Descripción Softcover. Estado de conservación: New. Completely updated and expanded, the second edition of David Airey’s Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right.In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects–including sketches and final results of his own successful designs–he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more.In Logo Design Love, you’ll learn: Best practices for extending a logo into a complete brand identity system Why one logo is more effective than another How to create your own iconic designs What sets some designers above the rest 31 practical design tips for creating logos that last. Nº de ref. de la librería BAA-B-3706711

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