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The Design Method: A Philosophy and Process for Functional Visual Communication (Voices That Matter) - Tapa blanda
Libro 87 de 142: Voices That Matter
Sinopsis
Feeling uninspired? That shouldn’t keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you’ll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. The Design Method will teach you a proven, repeatable process for solving visual communication problems.
In this book, you will learn:
Ways to conduct research and gain insight into your clients’ situations
A process for establishing strategies and plans for your projects
How to develop a cohesive concept and visual direction for each client/job
An iterative approach to prototype, test, refine, and produce effective design
Techniques for presenting and documenting creative work
Tips for making your design studio operate efficiently and consistently
"Sinopsis" puede pertenecer a otra edición de este libro.
Acerca del autor
Eric Karjaluoto is creative director and a founding partner of the creative agency smashLAB. Since 2000, he has helped a broad range of clients including The Vancouver Aquarium, the University of Minnesota, and The Nature Conservancy with their strategic, design, and communication challenges. Eric wrote Speak Human (Outmarket the Big Guys by Getting Personal), and he writes regularly about design at erickarjaluoto.com.
"Sobre este título" puede pertenecer a otra edición de este libro.
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Design Method, The: A Philosophy and Process for Functional Visual Communication
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Pearson Education (US), 2013
ISBN 10: 0321928849
ISBN 13: 9780321928849
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Paperback. Condición: Very Good. Feeling uninspired? That shouldn?t keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you?ll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. The Design Method will teach you a proven, repeatable process for solving visual communication problems. In this book, you will learn: Ways to conduct research and gain insight into your clients? situations A process for establishing strategies and plans for your projects How to develop a cohesive concept and visual direction for each client/job An iterative approach to prototype, test, refine, and produce effective design Techniques for presenting and documenting creative work Tips for making your design studio operate efficiently and consistently. Nº de ref. del artículo: 00109177922
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The Design Method : A Philosophy and Process for Functional Visual Communication
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ISBN 13: 9780321928849
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The Design Method : A Philosophy and Process for Functional Visual Communication
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Design Method, The: A Philosophy and Process for Functional Visual Communication (Voices That Matter)
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Design Method, The: A Philosophy and Process for Functional Visual Communication
Publicado por
Pearson Education (US), 2013
ISBN 10: 0321928849
ISBN 13: 9780321928849
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Librería: World of Books Inc, Montgomery, IL, Estados Unidos de America
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Paperback. Condición: Very Good. Feeling uninspired? That shouldn?t keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you?ll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. The Design Method will teach you a proven, repeatable process for solving visual communication problems. In this book, you will learn: Ways to conduct research and gain insight into your clients? situations A process for establishing strategies and plans for your projects How to develop a cohesive concept and visual direction for each client/job An iterative approach to prototype, test, refine, and produce effective design Techniques for presenting and documenting creative work Tips for making your design studio operate efficiently and consistently. Nº de ref. del artículo: CIN0321928849VG
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