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Reseña del editor
With Writing for the Web, you'll learn everything you need to know to create effective Web content using words, pictures, and sound. Follow along as instructor and writer Lynda Felder combines easy-to-follow guidelines with photographs, lists, and tables to illustrate the key concepts behind writing nonlinear, interactive stories; creating succinct and clear copy; and working compelling images, motion graphics, and sound into your content. Many books offer instruction on how to use software programs to build Web sites, podcasts, and illustrations. But only Writing for the Web explains when and why an author might choose an illustration over a photograph, motion graphics over text, or a slice of Beethoven's Fifth over the sound of a bubbling brook. Focusing on storytelling techniques that work best for digital media, this book describes the essential skills and tools in a Web author's toolbox, including a thorough understanding of grammar and style, a critical eye for photography, and an ear for just the right sound byte for a podcast. This clearly written guide provides a fun and practical approach to Web writing that busy students and writers will be eager to learn and explore. Uses concise, straight-to-the-point style to illustrate techniques for writing sharp and focused Web copy, coupled with compelling visuals and sound Focuses on writing practices and guidelines, with exercises and prompts developed and tested by the author Features clear design, with plenty of pictures and visual elements, and a friendly and knowledgeable voice Take your learning even further with Lynda's companion book: The Web Writer's Toolkit: 365 prompts, collaborative exercises, games, and challenges for effective online content. For more tips, exercises, and suggestions for teachers, check out the book's Web site at www.write4web.com.
Biografía del autor
Lynda Felder has been writing digital content professionally for more than 15 years in diverse industries such as medical devices, telecommunications, and healthcare. She teaches several college-level writing courses, including Web writing, and she is an active volunteer at elementary schools, where she leads storytelling and writing workshops.
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- EditorialNew Riders
- Año de publicación2011
- ISBN 10 0321794435
- ISBN 13 9780321794437
- EncuadernaciónTapa blanda
- IdiomaInglés
- Número de páginas192
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Writing for the Web: Creating Compelling Web Content Using Words, Pictures, and Sound
Publicado por
New Riders, 2011
ISBN 10: 0321794435
ISBN 13: 9780321794437
Antiguo o usado
Tapa blanda
Librería: Indiana Book Company, Marion, IN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. Ships same or next business day with delivery confirmation. Good condition. May or may not contain highlighting. Expedited shipping available. Nº de ref. del artículo: 1000009897415-613
Cantidad disponible: 3 disponibles
Imagen de archivo
Writing for the Web: Creating Compelling Web Content Using Words, Pictures, and Sound
Publicado por
New Riders, 2011
ISBN 10: 0321794435
ISBN 13: 9780321794437
Antiguo o usado
Tapa blanda
Librería: SecondSale, Montgomery, IL, Estados Unidos de America
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Condición: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Nº de ref. del artículo: 00084561031
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Writing for the Web: Creating Compelling Web Content Using Words, Pictures, and Sound
Publicado por
New Riders, 2011
ISBN 10: 0321794435
ISBN 13: 9780321794437
Antiguo o usado
Tapa blanda
Librería: SecondSale, Montgomery, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Nº de ref. del artículo: 00082153639
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Writing for the Web: Creating Compelling Web Content Using Words, Pictures, and Sound
Publicado por
New Riders, 2011
ISBN 10: 0321794435
ISBN 13: 9780321794437
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Tapa blanda
Librería: ZBK Books, Carlstadt, NJ, Estados Unidos de America
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Writing for the Web : Creating Compelling Web Content Using Words, Pictures, and Sound
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Writing for the Web : Creating Compelling Web Content Using Words, Pictures, and Sound
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Pearson Education, 2011
ISBN 10: 0321794435
ISBN 13: 9780321794437
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Writing for the Web: Creating Compelling Web Content Using Words, Pictures and Sound
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ISBN 13: 9780321794437
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Writing for the Web: Creating Compelling Web Content Using Words, Pictures and Sound
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New Riders Publishing, 2011
ISBN 10: 0321794435
ISBN 13: 9780321794437
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Writing for the Web: Creating Compelling Web Content Using Words, Pictures and Sound
Publicado por
New Riders Publishing, 2011
ISBN 10: 0321794435
ISBN 13: 9780321794437
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Paperback
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Imagen de archivo
Writing for the Web: Creating Compelling Web Content Using Words, Pictures and Sound
Publicado por
New Riders Publishing, 2011
ISBN 10: 0321794435
ISBN 13: 9780321794437
Antiguo o usado
Paperback
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