Artículos relacionados a Strategic Management: Building and Sustaining Competitive...

Strategic Management: Building and Sustaining Competitive Advantage - Tapa blanda

Pitts, Robert A.; Lei, David

 
9780314061133: Strategic Management: Building and Sustaining Competitive Advantage

Sinopsis

Book by Pitts Robert A Lei David

"Sinopsis" puede pertenecer a otra edición de este libro.

Reseña del editor

This new strategic management book focuses on building, extending, organizing and sustaining competitive advantage. Within the context of its advantage-driven focus, five key themes are addressed and reinforced throughout the book: distinctive competence, quality, globalization, change, and ethics. This book has mini-cases within each chapter and is filled with current real-world applications.

Reseña del editor

This strategic management book focuses on building, extending, organizing and sustaining competitive advantage. Within the context of its advantage-driven focus, five key themes are addressed and reinforced throughout the book: distinctive competence, quality, globalization, change, and ethics.

"Sobre este título" puede pertenecer a otra edición de este libro.