Improving Risk Communication P - Tapa blanda

 
9780309039437: Improving Risk Communication P
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ISBN 10: 0309039436 ISBN 13: 9780309039437
Editorial: Routledge, 1989

Sinopsis

Technological risk and the process of explaining risks to the public have become major public issues. The mention of Bhopal or Love Canal can provoke emotional arguments--not only about the hazards themselves but also about how they were explained to the public. As new laws, the threat of AIDS, and other factors make risk communication more crucial, officials in government and industry are seeking guidelines on how to communicate effectively and responsibly. This volume offers an approach to better quality in risk communication. The combined insight of experts from government, business, and universities, Improving Risk Communication draws on the most current academic and practical information and analysis. Issues addressed include why risk communication has become more difficult in recent decades, what the major problems are, and how common misconceptions often hamper communication campaigns. Aimed especially at top decisionmakers in government and industry, the book emphasizes that solving the problems of risk communication is as much about improving procedures as improving the content of risk messages. Specific recommendations for change include a Risk Message Checklist and a call for developing a consumer's guide to risk. Appendixes provide additional details.

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Reseña del editor

Technological risk and the process of explaining risks to the public have become major public issues. The mention of Bhopal or Love Canal can provoke emotional arguments--not only about the hazards themselves but also about how they were explained to the public. As new laws, the threat of AIDS, and other factors make risk communication more crucial, officials in government and industry are seeking guidelines on how to communicate effectively and responsibly. This volume offers an approach to better quality in risk communication. The combined insight of experts from government, business, and universities, Improving Risk Communication draws on the most current academic and practical information and analysis. Issues addressed include why risk communication has become more difficult in recent decades, what the major problems are, and how common misconceptions often hamper communication campaigns. Aimed especially at top decisionmakers in government and industry, the book emphasizes that solving the problems of risk communication is as much about improving procedures as improving the content of risk messages. Specific recommendations for change include a Risk Message Checklist and a call for developing a consumer's guide to risk. Appendixes provide additional details.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Routledge
Año de publicación
1989
Idioma
Inglés
ISBN 10 
0309039436
ISBN 13 
9780309039437
Encuadernación
Tapa blanda
Número de páginas
352
Contacto del fabricante
no disponible
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9780309039468: Improving Risk Communication

Edición Destacada

ISBN 10:  0309039460 ISBN 13:  9780309039468
Editorial: National Academies Press, 1989
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