You May Also Like: Taste in an Age of Endless Choice - Tapa dura

Vanderbilt, Tom

 
9780307958242: You May Also Like: Taste in an Age of Endless Choice
Tapa dura
ISBN 10: 0307958248 ISBN 13: 9780307958242
Editorial: KNOPF, 2016

Sinopsis

Why do we get so embarrassed when a colleague wears the same shirt? Why do we eat the same thing for breakfast every day, but seek out novelty at lunch and dinner? How has streaming changed the way Netflix makes recommendations? Why do people think the music of their youth is the best? How can you spot a fake review on Yelp?

Our preferences and opinions are constantly being shaped by countless forces – especially in the digital age with its nonstop procession of “thumbs up” and “likes” and “stars.” Tom Vanderbilt, bestselling author of Traffic, explains why we like the things we like, why we hate the things we hate, and what all this tell us about ourselves.
 
With a voracious curiosity, Vanderbilt stalks the elusive beast of taste, probing research in psychology, marketing, and neuroscience to answer myriad complex and fascinating questions. If you’ve ever wondered how Netflix recommends movies or why books often see a sudden decline in Amazon ratings after they win a major prize, Tom Vanderbilt has answers to these questions and many more that you’ve probably never thought to ask.

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Acerca del autor

TOM VANDERBILT has written for many publications and is a contributing editor of Wired (U.K.), Outside, and Artforum. He is the author of Traffic: Why We Drive the Way We Do (and What It Says About Us) and Survival City: Adventures Among the Ruins of Atomic America. He has been a visiting scholar at NYU’s Rudin Center for Transportation Policy and Management, a research fellow at the Canadian Centre for Architecture, a fellow at the Design Trust for Public Space, and a winner of the Warhol Foundation Arts Writers Grant, among other honors. He lives in Brooklyn, N.Y.

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Editorial
KNOPF
Año de publicación
2016
Idioma
Inglés
ISBN 10 
0307958248
ISBN 13 
9780307958242
Encuadernación
Tapa dura
Número de páginas
320
Contacto del fabricante
no disponible
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9780307948595: You May Also Like: Taste in an Age of Endless Choice

Edición Destacada

ISBN 10:  0307948595 ISBN 13:  9780307948595
Editorial: Knopf Doubleday Publishing Group, 2017
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