One of a series of resource-based books on hospitality and tourism, this text assumes some previous experience on the part of the student. Functioning as an integrated guide to small business management, it covers business planning, accounts, marketing, staff management, customer relations, cash flow and franchising. Each chapter has review questions, extension questions and practical exercises.
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Andrew Boer is Senior Lecturer at the Department of Service Industries, Bournemouth University.
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Condición: Good. Sticker on cover. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. May contain underlining and/or highlighting. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Nº de ref. del artículo: Z1-B-028-01284
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