Effective Organisational Communication gives students from all backgrounds the tools to communicate both within and between organisations of all kinds. Its two-part structure enables readers to explore important theoretical perspectives and key communication challenges, while also helping them to develop their own communication skills – such as listening, writing and speaking – in order to achieve specific aims and to engage with different audiences. This combination makes it the perfect resource for anyone who wants to improve their ability to work effectively with others.
This heavily revised fourth edition reflects the rapidly changing world of organisational communication, with a special focus on social media and recent developments in advertising, PR and social marketing.
Features to aid learning include:
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Richard Blundel is a senior lecturer in Enterprise Development at the Open University and a member of the Centre for Public Leadership and Social Enterprise (PuLSE).
Kate Ippolito is an educationalist at the Royal College of Physicians. Previously she was Education Development Projects Manager at Brunel University and Oral Communication coordinator for the LearnHigher Centre of Excellence in Teaching and Learning.
David Donnarumma, a new co-author for this edition, is the teaching qualifications manager at Trinity College, London. Previously he was a lecturer in English language teaching at the Open University.
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