Management: An Introduction - Tapa blanda

Boddy, David

 
9780273655183: Management: An Introduction
Tapa blanda
ISBN 10: 0273655183 ISBN 13: 9780273655183
Editorial: Pearson Education Limited, 2002

Sinopsis

This comprehensive, well-respected rigorous yet highly accessible text acknowledges management as a widespread human activity, exercised by people at all levels and in all types of organisations (i.e. not the specialist occupation of prominent people in commercial enterprises). It integrates both general topics and functional perspectives within a clear framework of management. The 2nd edition has been revised and updated to incorporate the latest research on the subject including new information on ethics and corporate social responsibility, the role of IT in management, as well as new information on globalisation and more on SME's.Undergraduate first course in management in departments of business/management; postgraduate or post experience level; certificate DMS and MBA courses; other degree courses with a management component engineering, accountancy, law, information technology; professional courses such as Chartered Institute of Marketing.

"Sinopsis" puede pertenecer a otra edición de este libro.

Reseña del editor

This comprehensive and well-respected text acknowledges management as a widespread human activity, exercised by people at all levels and in all types of organisations. It combines rigour with a highly accessible presentation, integrating general and functional perspectives within a clear framework of management. The second edition has been revised and updated to incorporate the latest research. Key features: * Expands and integrates material on globalisation, environmental issues, the Internet and other 'new economy' developments such as dotcoms and call centres, making it completely up-to-date in its coverage of modern technology. * Reflects the wider interest in public sector management and the management of not-for-profit organisations such as charities and voluntary organisations. * Integrates general and functional aspects of management around a single framework of 'content-process-control', which is introduced in Chapter 1. * Recognises the more critical perspectives towards management and organisational activities, encouraging students to engage in critical analysis. * Many case studies are new and all others have been fully updated. Drawn from European, US and Japanese exam

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Pearson Education Limited
Año de publicación
2002
Idioma
Inglés
ISBN 10 
0273655183
ISBN 13 
9780273655183
Encuadernación
Tapa blanda
Número de edición
2
Número de páginas
624
Contacto del fabricante
no disponible
Persona responsable
Riccardo Bacigalupo
riccardo.bacigalupo@sanoma.it

Sanoma Italia Via Arconati, 1 �
Milano
20135
Italia