Artículos relacionados a Principles of Marketing: 3rd european edition
Sinopsis
John Saunders and Veronica Wong's highly successful European adaptation of Kotler and Armstong's Principles of Marketing, the leading and most authoritative marketing textbook, is now in its third edition. Principles of Marketing, Third European Edition provides both students and lecturers with a comprehensive introduction to all aspects of modern marketing. It takes a rigorous, practical and managerial approach to issues and problems across the marketing mix. Recognising the increasing significance of globalisation and e-business, John Saunders and Veronica Wong have dealt clearly and comprehensively with Europe in a global marketing context. Illustrative examples and case studies are drawn from across Europe and around the world. Following the most extensive market research, this edition has been revised and updated to include
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Reseña del editor
A comprehensive, broad-based introductory text which describes and analyzes the basic concepts and strategic role of marketing and its practical application in managerial decision-making.
"Sobre este título" puede pertenecer a otra edición de este libro.
- EditorialPitman Publishing
- Año de publicación2001
- ISBN 10 0273646621
- ISBN 13 9780273646624
- EncuadernaciónTapa blanda
- IdiomaInglés
- Número de edición3
- Número de páginas888
- Contacto del fabricanteno disponible
Resultados de la búsqueda para Principles of Marketing: 3rd european edition
Imagen de archivo
Principles of Marketing: European Edition
Publicado por
Financial Times/ Prentice Hall, 2001
ISBN 10: 0273646621
ISBN 13: 9780273646624
Antiguo o usado
Softcover
Librería: Ammareal, Morangis, Francia
Calificación del vendedor: 5 de 5 estrellas
Softcover. Condición: Très bon. Petite(s) trace(s) de pliure sur la couverture. Edition 2001. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Slightly creased cover. Edition 2001. Ammareal gives back up to 15% of this item's net price to charity organizations. Nº de ref. del artículo: D-375-298
Cantidad disponible: 1 disponibles
Imagen de archivo
Principles of Marketing: European Edition
Publicado por
Financial Times/ Prentice Hall, 2001
ISBN 10: 0273646621
ISBN 13: 9780273646624
Antiguo o usado
Softcover
Librería: Ammareal, Morangis, Francia
Calificación del vendedor: 5 de 5 estrellas
Softcover. Condición: Très bon. Ancien livre de bibliothèque. Petite(s) trace(s) de pliure sur la couverture. Légères traces d'usure sur la couverture. Salissures sur la tranche. Edition 2001. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Slightly creased cover. Slight signs of wear on the cover. Stains on the edge. Edition 2001. Ammareal gives back up to 15% of this item's net price to charity organizations. Nº de ref. del artículo: C-965-072
Cantidad disponible: 1 disponibles
Imagen de archivo
Principles of Marketing: European Edition
Publicado por
FINANCIAL TIMES/ PRENTICE HALL, 2001
ISBN 10: 0273646621
ISBN 13: 9780273646624
Antiguo o usado
Paperback
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Nº de ref. del artículo: GOR001364912
Cantidad disponible: 1 disponibles
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Principles of marketing : 3rd european edition - Philip Kotler
Librería: ChouetteCoop, Kervignac, Francia
Calificación del vendedor: 5 de 5 estrellas
Condición: Used: Good. Occasion - Bon Etat - Principles of marketing : 3rd european edition (2001) - Grand Format. Nº de ref. del artículo: 4287375
Cantidad disponible: 1 disponibles
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Principles of Marketing
Publicado por
Financial Times Prent.Int, 2001
ISBN 10: 0273646621
ISBN 13: 9780273646624
Antiguo o usado
Tapa blanda
Librería: Buchpark, Trebbin, Alemania
Calificación del vendedor: 5 de 5 estrellas
Condición: Gut. Zustand: Gut | Seiten: 856 | Sprache: Englisch | Produktart: Bücher. Nº de ref. del artículo: 686196/203
Cantidad disponible: 1 disponibles
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Principles of Marketing: European Edition
Librería: AwesomeBooks, Wallingford, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. Principles of Marketing: European Edition This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Nº de ref. del artículo: 7719-9780273646624
Cantidad disponible: 2 disponibles
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Principles of Marketing: European Edition
Librería: Bahamut Media, Reading, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Nº de ref. del artículo: 6545-9780273646624
Cantidad disponible: 2 disponibles
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Principles of Marketing: European Edition
Publicado por
Pearson Education Limited, United Kingdom, Harlow, 2001
ISBN 10: 0273646621
ISBN 13: 9780273646624
Antiguo o usado
Paperback
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. John Saunders and Veronica Wong's highly successful European adaptation of Kotler and Armstong's Principles of Marketing, the leading and most authoritative marketing textbook, is now in its third edition. Principles of Marketing, Third European Edition provides both students and lecturers with a comprehensive introduction to all aspects of modern marketing. It takes a rigorous, practical and managerial approach to issues and problems across the marketing mix. Recognising the increasing significance of globalisation and e-business, John Saunders and Veronica Wong have dealt clearly and comprehensively with Europe in a global marketing context. Illustrative examples and case studies are drawn from across Europe and around the world. Following the most extensive market research, this edition has been revised and updated to include. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR001328231
Cantidad disponible: 3 disponibles
Imagen de archivo
Principles of Marketing
Publicado por
Financial Times/ Prentice Hall, 2002
ISBN 10: 0273646621
ISBN 13: 9780273646624
Antiguo o usado
Tapa blanda
Librería: Anybook.com, Lincoln, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1950grams, ISBN:9780273646624. Nº de ref. del artículo: 9304683
Cantidad disponible: 1 disponibles
Imagen de archivo
Principles of Marketing
Publicado por
Financial Times/ Prentice Hall, 2002
ISBN 10: 0273646621
ISBN 13: 9780273646624
Antiguo o usado
Tapa blanda
Librería: Anybook.com, Lincoln, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1950grams, ISBN:9780273646624. Nº de ref. del artículo: 9115900
Cantidad disponible: 1 disponibles