The aim of this text is to give students the knowledge and skills necessary to perform detailed consumer analysis, in order to understand markets and develop strategies. It covers ethics, global topics, demographics, sub-cultures, technology and includes exercises and case studies.
"Sinopsis" puede pertenecer a otra edición de este libro.
The aim of this text is to give students the knowledge and skills necessary to perform detailed consumer analysis, in order to understand markets and develop strategies. It covers ethics, global topics, demographics, sub-cultures, technology and includes exercises and case studies.
"Sobre este título" puede pertenecer a otra edición de este libro.
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Condición: Fine. 7th Edition. Used book that is in almost brand-new condition. May contain a remainder mark. Better World Books: Buy Books. Do Good. Nº de ref. del artículo: 68101170-6
Cantidad disponible: 1 disponibles
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Condición: Good. 7th Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Nº de ref. del artículo: 3161389-6
Cantidad disponible: 1 disponibles
Librería: Reliant Bookstore, El Dorado, KS, Estados Unidos de America
Condición: acceptable. This book is a well used but readable copy. There is writing on the book page's exterior. Integrity of the book is still intact with no missing pages. May have notes or highlighting. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer. Nº de ref. del artículo: RDV.0256218951.A
Cantidad disponible: 1 disponibles
Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de America
Hardback. Condición: Good. The aim of this text is to give students the knowledge and skills necessary to perform detailed consumer analysis, in order to understand markets and develop strategies. It covers ethics, global topics, demographics, sub-cultures, technology and includes exercises and case studies. Nº de ref. del artículo: 00082681280
Cantidad disponible: 1 disponibles
Librería: HPB-Red, Dallas, TX, Estados Unidos de America
Hardcover. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Nº de ref. del artículo: S_299462467
Cantidad disponible: 1 disponibles
Librería: World of Books Inc, Montgomery, IL, Estados Unidos de America
Hardback. Condición: Good. The aim of this text is to give students the knowledge and skills necessary to perform detailed consumer analysis, in order to understand markets and develop strategies. It covers ethics, global topics, demographics, sub-cultures, technology and includes exercises and case studies. Nº de ref. del artículo: CIN0256218951G
Cantidad disponible: 1 disponibles
Librería: Merchant Means, Baltimore, MD, Estados Unidos de America
Hardcover. Condición: As New. Estado de la sobrecubierta: As New. Burr Ridge, IL, U.S.A.: McGraw-Hill Higher Education, 1998, book is in like new condition. Consumer Behavior : Implications for Marketing Strategy. Nº de ref. del artículo: ABE-250624924
Cantidad disponible: 1 disponibles