Tim Cook: The Genius Who Took Apple to the Next Level - Tapa blanda

Kahney, Leander

 
9780241348215: Tim Cook: The Genius Who Took Apple to the Next Level
Tapa blanda
ISBN 10: 0241348218 ISBN 13: 9780241348215
Editorial: Penguin Books, 2020

Sinopsis

In 2011, Tim Cook took on an impossible task - following in the footsteps of one of history's greatest business visionaries, Steve Jobs. Facing worldwide scrutiny, Cook (who was often described as shy, unassuming and unimaginative) defied all expectations. Under Cook's leadership Apple has soared: its stock has nearly tripled to become the world's first trillion-dollar company. From the massive growth of the iPhone to new victories like the Apple Watch, Cook is leading Apple to a new era of success.

But he's also spearheaded a cultural revolution within the company. Since becoming CEO, Cook has introduced a new style of management that emphasizes kindness, collaboration and honesty, and has quietly pushed Apple to support sexual and racial equal rights and invest heavily in renewable energy.

Drawing on authorized access with several Apple insiders, Kahney, the world's leading reporter on Apple, tells the inspiring story of how one man attempted to replace the irreplaceable and succeeded better than anyone thought possible.

Leander Kahney has covered Apple for more than a dozen years and has written four popular books about Apple and the culture of its followers, including Inside Steve's Brain and Jony Ive. The former news editor for Wired.com, he is currently the editor and publisher of CultofMac.com. He lives in San Francisco.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Leander Kahney has covered Apple for more than a dozen years and has written four popular books about Apple and the culture of its followers, including Inside Steve's Brain and Cult of Mac. The former news editor for Wired, he is currently the editor and publisher of CultofMac.com. He lives in San Francisco.

De la contraportada

In 2011, Tim Cook took on an impossible task - following in the footsteps of one of history's greatest business visionaries, Steve Jobs. Facing worldwide scrutiny, Cook (who was often described as shy, unassuming and unimaginative) defied all expectations. Under Cook's leadership Apple has soared: its stock has nearly tripled to become the world's first trillion-dollar company. From the massive growth of the iPhone to new victories like the Apple Watch, Cook is leading Apple to a new era of success.

But he's also spearheaded a cultural revolution within the company. Since becoming CEO, Cook has introduced a new style of management that emphasizes kindness, collaboration and honesty, and has quietly pushed Apple to support sexual and racial equal rights and invest heavily in renewable energy.

Drawing on authorized access with several Apple insiders, Kahney, the world's leading reporter on Apple, tells the inspiring story of how one man attempted to replace the irreplaceable and succeeded better than anyone thought possible.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Penguin Books
Año de publicación
2020
Idioma
Inglés
ISBN 10 
0241348218
ISBN 13 
9780241348215
Encuadernación
Tapa blanda
Número de páginas
320
Contacto del fabricante
no disponible
Persona responsable
gpsr@libri.de
gpsr@libri.de

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Hamburg
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Alemania

Otras ediciones populares con el mismo título

9780525537601: Tim Cook: The Genius Who Took Apple to the Next Level

Edición Destacada

ISBN 10:  0525537600 ISBN 13:  9780525537601
Editorial: Portfolio, 2019
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