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Sinopsis
Winner of the Business Book Awards 'Thought Leader' category
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With his million-copy bestseller The Lean Startup, Eric Ries launched a global movement.
Concepts like minimal viable product, A/B testing and 'pivoting' changed the language of business. Now he turns his attention to companies of all sizes - and shows how the startup ethos can breathe new life into even the largest and most bureaucratic organisation.
In this groundbreaking new book, he draws on inside stories of transformations at multinationals like General Electric and Toyota, titans like Amazon and Facebook, and tech upstarts like Airbnb and Twilio. He lays out a new framework for entrepreneurial management: a comprehensive approach that kick starts innovation and delivers sustained growth, even in highly uncertain environments.
The Startup Way is an essential read for leaders, managers and entrepreneurs at any level. It's a revolutionary approach to incubating great ideas, turning all teams into startups, and inspiring everyone to think like an entrepreneur.
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Acerca del autor
Eric Ries is an entrepreneur and the author of the international bestseller The Lean Startup, which has sold over one million copies and has been translated into over thirty languages. He has founded a number of startups including IMVU, where he served as CTO, and he has advised on business and product strategy for startups, venture capital firms, and large companies, including General Electric, where he partnered to create the FastWorks program. Eric has served as an Entrepreneur-in-Residence at Harvard Business School, IDEO, and Pivotal and he is the founder and CEO of the Long-Term Stock Exchange.
De la contraportada
In The Lean Startup, Eric Ries, Entrepreneur in Residence at Harvard, created a global movement. Concepts like constant iteration, minimal viable products (MVPs), and pivoting have changed the language of business. Now he turns his attention to companies and organizations of all sizes.
Ries has been working with giant firms like General Electric and Toyota to help them become more nimble, in order to spur growth and produce products and services that customers want. In The Startup Way, he shares his insights, stories and best practices, delivering a critical toolkit to solve all business challenges.
Today every company needs to get faster and smarter. Read The Startup Way and discover how to embrace change, survive and thrive.
De la solapa interior
The Startup Way reveals how organisations of all sizes can harness startup techniques to drive growth.
In The Lean Startup, Eric Ries, Entrepreneur in Residence at Harvard, created a global movement. Concepts like constant iteration, minimal viable products (MVPs), and pivoting have changed the language of business. Now he turns his attention to companies and organizations of all sizes.
Ries has been working with giant firms like General Electric and Toyota to help them become more nimble, in order to spur growth and produce products and services that customers want. In The Startup Way, he shares his insights, stories and best practices, delivering a critical toolkit to solve all business challenges.
Today every company needs to get faster and smarter. Read The Startup Way and discover how to embrace change, survive and thrive.
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- EditorialPenguin Books
- Año de publicación2017
- ISBN 10 0241197260
- ISBN 13 9780241197264
- EncuadernaciónTapa blanda
- IdiomaInglés
- Número de páginas222
- Contacto del fabricanteno disponible
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The Startup Way: How Entrepreneurial Management Transforms Culture and Drives Growth
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Portfolio Penguin, 2017
ISBN 10: 0241197260
ISBN 13: 9780241197264
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The Startup Way : Making Entrepreneurship a Fundamental Discipline of Every Enterprise
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Penguin Books, Limited, 2017
ISBN 10: 0241197260
ISBN 13: 9780241197264
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The Startup Way : Making Entrepreneurship a Fundamental Discipline of Every Enterprise
Publicado por
Penguin Books, Limited, 2017
ISBN 10: 0241197260
ISBN 13: 9780241197264
Antiguo o usado
Tapa blanda
Librería: Better World Books Ltd, Dunfermline, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Nº de ref. del artículo: 17335104-20
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The Startup Way: How Entrepreneurial Management Transforms Culture and Drives Growth
Publicado por
Portfolio Penguin, 2017
ISBN 10: 0241197260
ISBN 13: 9780241197264
Antiguo o usado
Paperback
Librería: Brit Books, Milton Keynes, Reino Unido
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Paperback. Condición: Used; Very Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. Nº de ref. del artículo: 4062116
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The Startup Way: How Entrepreneurial Management Transforms Culture and Drives Growth
Publicado por
Portfolio Penguin, 2017
ISBN 10: 0241197260
ISBN 13: 9780241197264
Antiguo o usado
Paperback
Librería: Brit Books, Milton Keynes, Reino Unido
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Paperback. Condición: Used; Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. Nº de ref. del artículo: 2917352
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The Startup Way: How Entrepreneurial Management Transforms Culture and Drives Growth
Publicado por
Portfolio Penguin, 2017
ISBN 10: 0241197260
ISBN 13: 9780241197264
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Paperback
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The Startup Way: How Entrepreneurial Management Transforms Culture and Drives Growth
Publicado por
Portfolio Penguin, 2017
ISBN 10: 0241197260
ISBN 13: 9780241197264
Antiguo o usado
Paperback
Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de America
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Paperback. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 0.9. Nº de ref. del artículo: G0241197260I3N00
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The Startup Way : How Entrepreneurial Management Transforms Culture and Drives Growth
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ISBN 10: 0241197260
ISBN 13: 9780241197264
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Condición: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. | Seiten: 400 | Sprache: Englisch | Produktart: Bücher. Nº de ref. del artículo: 28415590/2
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The Startup Way: How Entrepreneurial Management Transforms Culture and Drives Growth
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Portfolio Penguin 17/10/2017, 2017
ISBN 10: 0241197260
ISBN 13: 9780241197264
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Condición: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Nº de ref. del artículo: 7719-9780241197264
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The Startup Way: How Entrepreneurial Management Transforms Culture and Drives Growth
Publicado por
Portfolio Penguin 17/10/2017, 2017
ISBN 10: 0241197260
ISBN 13: 9780241197264
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Librería: Bahamut Media, Reading, Reino Unido
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Condición: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Nº de ref. del artículo: 6545-9780241197264
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