Credit Scoring, Response Modelling and Insurance Rating: A Practical Guide to Forecasting Consumer Behaviour - Tapa dura

Finlay, Steven

 
9780230577046: Credit Scoring, Response Modelling and Insurance Rating: A Practical Guide to Forecasting Consumer Behaviour

Sinopsis

Within the financial services industry today, most decisions on how to deal with consumers are made automatically by computerized decision making systems. At the heart of these systems lie mathematically derived forecasting models. These use information about people and their past behavior, to predict how people are likely to behave in the future. For example, who is likely to repay a loan, who will respond to a mail shot and the likelihood that someone will claim on their household insurance policy. Decisions about how to treat people are then made on the basis of the predictions calculated by the system. This book provides a step-by-step guide to how the forecasting models used by the worlds leading financial institutions are developed and deployed. It covers all stages involved in the construction of such a model, including project management, data collection, sampling, data pre-processing, model construction, validation, implementation and post-implementation monitoring of the model’s performance.

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Acerca del autor

STEVEN FINLAY has worked in the field of predictive analytics for over fifteen years. His research interests cover all areas of consumer credit, forecasting and data mining. He is currently Head of Analytics at HML in the UK and is a Visiting Research Fellow at the Lancaster University Management School, UK.

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