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Sinopsis
Designed to give the reader extra support in order to succeed, our Study Edition of Wilcox's Public Relations: Strategies and Tactics offers perforated chapter practice tests at the end of the book, an optional Practice Test Solutions Manual, and an Instructor's Testing Manual with solutions to the practice tests.
Containing the same engaging and effective features that have made Public Relations: Strategies and Tactics such a success, the Study Edition offers an additional bonus: perforated chapter quizzes. Because the answers to the practice tests are not included in the Study Edition, the tests can serve as quizzes or homework. The Practice Test Solutions Manual (ISBN: 0-205-50728-X), containing the answers, can be packaged with the Study Edition. Also included with this option is our Tutor Center Access Card to provide the reader with extra study support from our qualified Tutor Center professionals by phone, fax, email, and the Internet. With either ordering option, readers get a valuable and effective study system not found in other books!
Using real-life case studies, Public Relations: Strategies and Tactics helps the reader better understand the basic concepts, strategies, and tactics practiced in public relations today. The book presents an engaging and comprehensive overview of the principles, concepts, and methods of public relations.
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Reseña del editor
Designed to give the reader extra support in order to succeed, our Study Edition of Wilcox's Public Relations: Strategies and Tactics offers perforated chapter practice tests at the end of the book, an optional Practice Test Solutions Manual, and an Instructor's Testing Manual with solutions to the practice tests. Containing the same engaging and effective features that have made Public Relations: Strategies and Tactics such a success, the Study Edition offers an additional bonus: perforated chapter quizzes. Because the answers to the practice tests are not included in the Study Edition, the tests can serve as quizzes or homework. The Practice Test Solutions Manual (ISBN: 0-205-50728-X), containing the answers, can be packaged with the Study Edition. Also included with this option is our Tutor Center Access Card to provide the reader with extra study support from our qualified Tutor Center professionals by phone, fax, email, and the Internet. With either ordering option, readers get a valuable and effective study system not found in other books! Using real-life case studies, Public Relations: Strategies and Tactics helps the reader better understand the basic concepts, strategies, and tactics practiced in public relations today. The book presents an engaging and comprehensive overview of the principles, concepts, and methods of public relations.
Reseña del editor
Designed to give your students the extra support they need to succeed in your classroom, our Study Edition of Wilcox's Public Relations: Strategies and Tactics offers perforated chapter practice tests at the end of the textbook, an optional Practice Test Solutions Manual, and an Instructor's Testing Manual with solutions to the practice tests. Containing the same engaging and effective features that have made Public Relations: Strategies and Tactics such a success, the Study Edition offers an additional bonus: perforated chapter quizzes. Because the answers to the practice tests are not included in the Study Edition, instructors can use the tests as quizzes or as extra homework. If instructors prefer to give students the option of checking their own results, they can package the Study Edition with our Practice Test Solutions Manual (ISBN: 0-205-50728-X). Also included with this option is our Tutor Center Access Card to provide students with extra study support from our qualified Tutor Center professionals by phone, fax, email, and the Internet. With either ordering option, students get a valuable and effective study system not found in other books! Using real-life case studies, Public Relations: Strategies and Tactics helps students better understand the basic concepts, strategies, and tactics practiced in public relations today. The text presents an engaging and comprehensive overview of the principles, concepts, and methods of public relations.
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Public Relations: Strategies and Tactics
Librería: Anybook.com, Lincoln, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1300grams, ISBN:9780205491681. Nº de ref. del artículo: 8586772
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Public Relations: Strategies and Tactics
Librería: Anybook.com, Lincoln, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1350grams, ISBN:9780205491681. Nº de ref. del artículo: 8721038
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Public Relations: Strategies and Tactics
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Allyn & Bacon, 2006
ISBN 10: 0205491685
ISBN 13: 9780205491681
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Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
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Paperback. Condición: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less 2.68. Nº de ref. del artículo: G0205491685I5N00
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Public Relations: Strategies and Tactics, Study Edition (8th Edition)
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Allyn & Bacon, 2006
ISBN 10: 0205491685
ISBN 13: 9780205491681
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Paperback
Librería: ThriftBooks-Phoenix, Phoenix, AZ, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less 2.76. Nº de ref. del artículo: G0205491685I5N00
Cantidad disponible: 1 disponibles
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Public Relations: Strategies and Tactics
Publicado por
Allyn & Bacon, 2006
ISBN 10: 0205491685
ISBN 13: 9780205491681
Antiguo o usado
Paperback
Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 2.76. Nº de ref. del artículo: G0205491685I3N00
Cantidad disponible: 1 disponibles
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Public Relations: Strategies and Tactics, Study Edition (8th Edition)
Publicado por
Allyn & Bacon, 2006
ISBN 10: 0205491685
ISBN 13: 9780205491681
Antiguo o usado
Paperback
Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 2.76. Nº de ref. del artículo: G0205491685I3N00
Cantidad disponible: 1 disponibles
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Public Relations: Strategies and Tactics
Publicado por
Allyn & Bacon, 2006
ISBN 10: 0205491685
ISBN 13: 9780205491681
Antiguo o usado
Paperback
Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 2.76. Nº de ref. del artículo: G0205491685I4N00
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Public Relations : Strategies and Tactics
Publicado por
Pearson Education, Limited, 2006
ISBN 10: 0205491685
ISBN 13: 9780205491681
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Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. 8th Edition. Used book that is in clean, average condition without any missing pages. Nº de ref. del artículo: GRP88273372
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Public Relations: Strategies and Tactics, Study Edition (8th Edition)
Publicado por
Allyn & Bacon, 2006
ISBN 10: 0205491685
ISBN 13: 9780205491681
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Softcover
Librería: West Cove UK, Wellington, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Softcover. Condición: Very Good. Immediate dispatch from Somerset. Nice book in great condition. Pages in excellent condition. No notes or highlighting. Some corner/cover wear. See images. Fantastic book. About the book >.>.> This eighth edition of Public Relations: Strategies and Tactics is for students who want to understand the basic concepts of effective public relations and how they can pre- pare for the professional, ethical practice of public relations in today's fast changing world. The major strength of this edition, as in the previous editions, is the solid, un- derstandable explanation of public relations theory and how basic principles are applied to current, real-world situations. Indeed, Holly Pieper of Ithaca College captures the essence of the book saying, ?The style of writing is clear and concise .Appropriate examples are riddled throughout the text to exemplify concepts as well as to isolate support material. The content is organized in a logical manner. It provides a conceptual framework for the students to follow, as each topic is uncovered.? This edition also builds upon its well-deserved reputatior for being the most comprehensive introductory book in the field that successfully blen. Nº de ref. del artículo: Batch-FM178-VG-4291
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Public Relations: Strategies and Tactics, Study Edition (8th Edition)
Publicado por
Allyn & Bacon, 2006
ISBN 10: 0205491685
ISBN 13: 9780205491681
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Tapa blanda
Librería: SecondSale, Montgomery, IL, Estados Unidos de America
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Condición: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Nº de ref. del artículo: 00067431219
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