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Sinopsis
THE BRAIN SUPREMACYby KATHLEEN TAYLOR, 9780199683857
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This is a thoughtful guide to a rapidly advancing field and its implications. (Network Review)
Reseña del editor
In a world full of science, the balance of power between sciences is changing. Advances in physics, chemistry, and other natural sciences have given us extraordinary control over our world. Now the younger sciences of brain and mind are applying the scientific method not only to our environments, but to us. In recent years funding and effort poured into brain research. We are entering the era of the brain supremacy.
What will the new science mean for us, as individuals, consumers, parents and citizens? Should we be excited, or alarmed, by the remarkable promises we read about in the media - promises of drugs that can boost our brain power, ever more subtle marketing techniques, even machines that can read minds? What is the neuroscience behind these claims, and how do scientists look inside living human brains to get their astonishing results?
The Brain Supremacy is a lucid and rational guide to this exciting new world. Using recent examples from the scientific literature and the media, it explores the science behind the hype, revealing how techniques like fMRI actually work and what claims about using them for mindreading really mean. The implications of this amazingly powerful new research are clearly and entertainingly presented. Looking to the future, the book sets current neuroscience in its social and ethical context, as an increasingly important influence on how all of us live our lives.
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- EditorialOUP Oxford
- Año de publicación2014
- ISBN 10 0199683859
- ISBN 13 9780199683857
- EncuadernaciónTapa blanda
- IdiomaInglés
- Número de páginas384
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The Brain Supremacy: Notes from the frontiers of neuroscience
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Oxford University Press, 2014
ISBN 10: 0199683859
ISBN 13: 9780199683857
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The Brain Supremacy: Notes from the frontiers of neuroscience
Publicado por
Oxford University Press, 2014
ISBN 10: 0199683859
ISBN 13: 9780199683857
Antiguo o usado
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The Brain Supremacy: Notes from the frontiers of neuroscience
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Oxford University Press, 2014
ISBN 10: 0199683859
ISBN 13: 9780199683857
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The Brain Supremacy: Notes from the Frontiers of Neuroscience
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Oxford University Press, 2014
ISBN 10: 0199683859
ISBN 13: 9780199683857
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The Brain Supremacy: Notes from the frontiers of neuroscience
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ISBN 13: 9780199683857
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Brain Supremacy : Notes from the Frontiers of Neuroscience
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Brain Supremacy : Notes from the Frontiers of Neuroscience
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ISBN 13: 9780199683857
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The Brain Supremacy (Paperback)
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Oxford University Press, Oxford, 2014
ISBN 10: 0199683859
ISBN 13: 9780199683857
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Paperback. Condición: new. Paperback. In a world full of science, the balance of power between sciences is changing. Advances in physics, chemistry, and other natural sciences have given us extraordinary control over our world. Now the younger sciences of brain and mind are applying the scientific method not only to our environments, but to us. In recent years funding and effort poured into brain research. We are entering the era of the brain supremacy. What will the new sciencemean for us, as individuals, consumers, parents and citizens? Should we be excited, or alarmed, by the remarkable promises we read about in the media - promises of drugs that can boost our brain power,ever more subtle marketing techniques, even machines that can read minds? What is the neuroscience behind these claims, and how do scientists look inside living human brains to get their astonishing results? The Brain Supremacy is a lucid and rational guide to this exciting new world. Using recent examples from the scientific literature and the media, it explores the science behind the hype, revealing how techniques like fMRI actually work and what claims aboutusing them for mindreading really mean. The implications of this amazingly powerful new research are clearly and entertainingly presented. Looking to the future, the book sets current neuroscience in its socialand ethical context, as an increasingly important influence on how all of us live our lives. The human mind and brain are now among the hottest subjects in scientific research. Breakthrough techniques mean we are on the verge of being able to read minds, to control actions direct from the brain, to change or enhance the way our thinking works. Kathleen Taylor explores the astonishing possibilities and the ethical implications. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Nº de ref. del artículo: 9780199683857
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The Brain Supremacy. Notes from the Frontiers of Neuroscience.
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Oxford University Press, 2014
ISBN 10: 0199683859
ISBN 13: 9780199683857
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Condición: New. The human mind and brain are now among the hottest subjects in scientific research. Breakthrough techniques mean we are on the verge of being able to read minds, to control actions direct from the brain, to change or enhance the way our thinking works. Kathleen Taylor explores the astonishing possibilities and the ethical implications. Num Pages: 384 pages, 20 black and white images and 5 colour images. BIC Classification: PDZ; PSAN. Category: (G) General (US: Trade). Dimension: 130 x 197 x 23. Weight in Grams: 288. . 2014. Reprint. Paperback. . . . . Nº de ref. del artículo: V9780199683857
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The Brain Supremacy: Notes from the frontiers of neuroscience
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