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(s/dev) Big Data To Big Profits - Success With Data And Analytics
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Russell Walker, Ph.D. is Clinical Associate Professor at the Kellogg School of Management, Northwestern University. Russell Walker has developed and taught leading executive programs on Big Data and Analytics, Strategic Data-Driven Marketing, Risk Management, and Global Leadership. He founded and teaches the popular Analytical Consulting Lab, which brings Kellogg MBAs together with real-world projects in Analytics and the use of Big Data. His is the author of the award-winning text Winning with Risk Management and had also authored many popular business cases. He received his Ph.D. from Cornell University, where he studied catastrophic risk analysis. He also holds an MS from Cornell University, an Executive MBA from the Kellogg School of Management of Northwestern University. Dr. Walker consults with firms on the topics of Big Data and Analytics, Risk Management, and International Business Strategy.
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From Big Data to Big Profits: Success with Data and Analytics
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Oxford University Press, 2015
ISBN 10: 0199378320
ISBN 13: 9780199378326
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Librería: Zoom Books East, Glendale Heights, IL, Estados Unidos de America
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Condición: like_new. Book is in like new condition with minimal signs of wear. Pages are clean and free from notes or highlighting. Dust cover is intact. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service. Nº de ref. del artículo: ZEV.0199378320.LN
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From Big Data to Big Profits: Success with Data and Analytics
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Oxford University Press, 2015
ISBN 10: 0199378320
ISBN 13: 9780199378326
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From Big Data to Big Profits: Success with Data and Analytics
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Oxford University Press, 2015
ISBN 10: 0199378320
ISBN 13: 9780199378326
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Librería: Greenworld Books, Arlington, TX, Estados Unidos de America
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Condición: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy. Nº de ref. del artículo: GWV.0199378320.VG
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From Big Data to Big Profits: Success with Data and Analytics
Publicado por
Oxford University Press Inc, 2015
ISBN 10: 0199378320
ISBN 13: 9780199378326
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Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Hardback. Condición: Very Good. Technological advancements in computing have changed how data is leveraged by businesses to develop, grow, and innovate. In recent years, leading analytical companies have begun to realize the value in their vast holdings of customer data and have found ways to leverage this untapped potential. Now, more firms are following suit and looking to monetize Big Data for big profits. Such changes will have implications for both businesses and consumers in the coming years. In From Big Data to Big Profits, Russell Walker investigates the use of Big Data to stimulate innovations in operational effectiveness and business growth. Walker examines the nature of Big Data and how businesses can use it to create new monetization opportunities. Using case studies of Apple, Netflix, Google, LinkedIn, Zillow, Amazon, and other leaders in the use of Big Data, Walker explores how digital platforms such as mobile apps and social networks are changing the nature of customer interactions and the way Big Data is created and used by companies. Such changes, as Walker points out, will require careful consideration of legal and unspoken business practices as they affect consumer privacy. Companies looking to develop a Big Data strategy will find great value in the SIGMA framework, which he has developed to assess companies for Big Data readiness and provide direction on the steps necessary to get the most from Big Data.Rigorous and meticulous, From Big Data to Big Profits is a valuable resource for students, researchers, and professionals with an interest in Big Data, digital platforms, and analytics. Nº de ref. del artículo: 00109459548
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From Big Data to Big Profits: Success with Data and Analytics
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Oxford University Press, 2015
ISBN 10: 0199378320
ISBN 13: 9780199378326
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Hardcover. Condición: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less. Nº de ref. del artículo: G0199378320I2N00
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From Big Data to Big Profits : Success with Data and Analytics
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Oxford University Press, Incorporated, 2015
ISBN 10: 0199378320
ISBN 13: 9780199378326
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Librería: Better World Books: West, Reno, NV, Estados Unidos de America
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Condición: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Nº de ref. del artículo: 9380196-75
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From Big Data to Big Profits : Success with Data and Analytics
Publicado por
Oxford University Press, Incorporated, 2015
ISBN 10: 0199378320
ISBN 13: 9780199378326
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Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Nº de ref. del artículo: 55747146-6
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From Big Data to Big Profits : Success with Data and Analytics
Publicado por
Oxford University Press, Incorporated, 2015
ISBN 10: 0199378320
ISBN 13: 9780199378326
Antiguo o usado
Tapa dura
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Nº de ref. del artículo: 8663398-6
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Imagen de archivo
From Big Data to Big Profits : Success with Data and Analytics
Publicado por
Oxford University Press, Incorporated, 2015
ISBN 10: 0199378320
ISBN 13: 9780199378326
Antiguo o usado
Tapa dura
Librería: Better World Books: West, Reno, NV, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Nº de ref. del artículo: 8663398-6
Comprar usado
EUR 6,74
Gastos de envío gratis
Se envía dentro de Estados Unidos de America
Se envía dentro de Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen de archivo
From Big Data to Big Profits: Success with Data and Analytics
Publicado por
Oxford University Press Inc, 2015
ISBN 10: 0199378320
ISBN 13: 9780199378326
Antiguo o usado
Tapa dura
Librería: World of Books Inc, Montgomery, IL, Estados Unidos de America
Calificación del vendedor: 4 de 5 estrellas
Hardback. Condición: Very Good. Technological advancements in computing have changed how data is leveraged by businesses to develop, grow, and innovate. In recent years, leading analytical companies have begun to realize the value in their vast holdings of customer data and have found ways to leverage this untapped potential. Now, more firms are following suit and looking to monetize Big Data for big profits. Such changes will have implications for both businesses and consumers in the coming years. In From Big Data to Big Profits, Russell Walker investigates the use of Big Data to stimulate innovations in operational effectiveness and business growth. Walker examines the nature of Big Data and how businesses can use it to create new monetization opportunities. Using case studies of Apple, Netflix, Google, LinkedIn, Zillow, Amazon, and other leaders in the use of Big Data, Walker explores how digital platforms such as mobile apps and social networks are changing the nature of customer interactions and the way Big Data is created and used by companies. Such changes, as Walker points out, will require careful consideration of legal and unspoken business practices as they affect consumer privacy. Companies looking to develop a Big Data strategy will find great value in the SIGMA framework, which he has developed to assess companies for Big Data readiness and provide direction on the steps necessary to get the most from Big Data.Rigorous and meticulous, From Big Data to Big Profits is a valuable resource for students, researchers, and professionals with an interest in Big Data, digital platforms, and analytics. Nº de ref. del artículo: CIN0199378320VG
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