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9780199240678: INFORMATION ORIENTATION C: The Link to Business Performance

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Donald A. Marchand is Professor of Information Management and Strategy at IMD International, Lausanne, Switzerland.

William J. Kettinger is Director of the Center for Information Management and Technology Research, Darla Moore School of Business Administration, University of South Carolina, USA.

John D. Rollins is Managing Partner, Strategic IT Effectiveness Practice, Andersen Consulting, USA and UK.

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