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Taking Aim at Attack Advertising: Understanding the Impact of Negative Campaigning in U.S. Senate Races - Tapa blanda

Fridkin, Kim; Kenney, Patrick

 
9780190947576: Taking Aim at Attack Advertising: Understanding the Impact of Negative Campaigning in U.S. Senate Races
Tapa blanda
ISBN 10: 0190947578 ISBN 13: 9780190947576
Editorial: OUP USA, 2019

Sinopsis

An essential look into how negative campaign messaging affects voter behavior

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Acerca del autor

Kim L. Fridkin is a Foundation Professor of Politics and Global Studies at Arizona State University, where she has taught since 1989. She is an expert in the areas of women and politics, campaigns and elections, and U.S. voting behavior. She is the author of The Political Consequences of Being a Woman and has co-authored The Changing Face of Representation: The Gender of U.S. Senators and Constituent Communications, No Holds Barred: Negative Campaigning in the U.S. Senate, and The Spectacle of U.S. Senate Campaigns with Patrick J. Kenney.

Patrick J. Kenney is Dean of the College of Liberal Arts and Sciences and a Foundation Professor of Politics and Global Studies at Arizona State University, where he has taught since 1986. He is an expert on campaigns, elections, and U.S. voting behavior.

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Editorial
OUP USA
Año de publicación
2019
Idioma
Inglés
ISBN 10 
0190947578
ISBN 13 
9780190947576
Encuadernación
Tapa blanda
Número de páginas
264
Contacto del fabricante
no disponible
Persona responsable
Oxford University Press España S.A. of El Parque Empresarial
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