Business Communication: Process and Product Brief - Tapa blanda

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Kathleen and Patricia have enjoyed a writing partnership through numerous editions of Business Communication: Process and Product. With close to 60 years of combined experience at Durham College, they have seen a lot of changes in higher education. Both qualified teachers, Rhodes and Rogin have witnessed firsthand the impact of technology on both students and the learning environment. Through their work on Business Communication: Process and Product, they have kept students updated and aware of the changes in the workplace, thus preparing them for the ever evolving world of work. They have not only delivered material to college students but also have worked with school boards and industry professionals to share their passion for the value of excellent communication skills. By using Business Communication: Process and Product in their classrooms, they have been able to gauge student feedback and responses and are proud that students use this text as a learning tool; students also report that the text is a valuable reference tool in the workplace. Although students and technology have changed over the years, Rhodes and Rogin believe that excellent communication skills will always be required for success. : Kathleen and Patricia have enjoyed a writing partnership through numerous editions of Business Communication: Process and Product. With close to 60 years of combined experience at Durham College, they have seen a lot of changes in higher education. Both qualified teachers, Rhodes and Rogin have witnessed firsthand the impact of technology on both students and the learning environment. Through their work on Business Communication: Process and Product, they have kept students updated and aware of the changes in the workplace, thus preparing them for the ever evolving world of work. They have not only delivered material to college students but also have worked with school boards and industry professionals to share their passion for the value of excellent communication skills. By using Business Communication: Process and Product in their classrooms, they have been able to gauge student feedback and responses and are proud that students use this text as a learning tool; students also report that the text is a valuable reference tool in the workplace. Although students and technology have changed over the years, Rhodes and Rogin believe that excellent communication skills will always be required for success. A dedicated professional, Mary Ellen Guffey has taught business communication and business English topics for more than 35 years. She received a bachelor's degree, summa cum laude, from Bowling Green State University; a master's degree from the University of Illinois; and a doctorate in business and economic education from the University of California, Los Angeles (UCLA). She has taught at the University of Illinois, Santa Monica College, and Los Angeles Pierce College. Now recognized as the world's leading business communication textbook author, Dr. Guffey is the founding author of three award-winning textbooks: BUSINESS COMMUNICATION: PROCESS AND PRODUCT, ESSENTIALS OF BUSINESS COMMUNICATION, and BUSINESS ENGLISH. Each updated book continues to lead its market and, together, these books have helped hundreds of thousands of students around the world develop language skills. Dr. Guffey serves on the review boards of the Business and Professional Communication Quarterly and the Journal of Business Communication, publications of the Association for Business Communication. She also participates in national meetings, sponsors business communication awards, and is committed to promoting excellence in business communication pedagogy and the development of student writing skills.