Presents the insights into the professional speaking industry. The text includes techniques and shortcuts used by successful speakers and offers advice on choosing topics for speeches and identifying paid speaking venues and incorporates guidelines for setting fees.
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Here are all the techniques and shortcuts today's top speakers use to generate annual fees of up to $800,000 and more! Now you can use these techniques to generate the same kind of income for yourself through a career in paid, professional speaking. This revised and expanded edition of the "bible" of the speaking industry will show you how to identify the best sources of income for professional speakers, tips for targeting marketable topics and titles, guidelines for setting fees, how to enhance your image as the expert and leading authority, techniques for designing attention-getting brochures and promotional packages, tips for working with a speakers' bureau, and much more. You'll also discover new information on using such 21st-century electronic marketing tools as websites, fax-on-demand, E-mail newsletters, virtual seminars, fax campaigning and video conferencing. Plus, you'll find dozens of helpful lists, tools, and techniques to help you every step of the way to a satisfying, high-income professional speaking career!
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