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Sinopsis
Complete with examples, issues and applications, this study introduces the theory and practice of advertising. It provides insights into how advertising is done, who does it, and the critical questions that must be resolved. A range of media types are incorporated into the discussion.
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Reseña del editor
Complete with examples, issues and applications, this study introduces the theory and practice of advertising. It provides insights into how advertising is done, who does it, and the critical questions that must be resolved. A range of media types are incorporated into the discussion.
"Sobre este título" puede pertenecer a otra edición de este libro.
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Imagen del vendedor
Advertising principles and practice
Publicado por
, Prentice Hall International, 1995
ISBN 10: 0133152197
ISBN 13: 9780133152197
Antiguo o usado
brossura
Librería: librisaggi, SAN VITO ROMANO, Italia
Calificación del vendedor: 4 de 5 estrellas
brossura. Condición: Buono (Good). 0. Copertina cartonata in buono stato.Tagli sporchi di polvere e pagine integre. 0133152197 Buono (Good) . Book. Nº de ref. del artículo: BOOK-U-010905087
Cantidad disponible: 1 disponibles