Artículos relacionados a Strategic Management:Concepts and Cases

Strategic Management:Concepts and Cases - Tapa dura

Mason, Carpenter; Gerry, Sanders

 
9780132341387: Strategic Management:Concepts and Cases
Tapa dura
ISBN 10: 0132341387 ISBN 13: 9780132341387
Editorial: Financial Times Prentice Hall, 2008

Sinopsis

This is the book that enables readers to TRANSFER conceptual LEARNING to strategic application in their professional lives.

"Sinopsis" puede pertenecer a otra edición de este libro.

Reseña del editor

This is the book that enables readers to TRANSFER conceptual LEARNING to strategic application in their professional lives.

Reseña del editor

Carpenter/Sanders is the first book built around a dynamic perspective on strategy Three themes constitute the dynamic perspective on strategy: (1) changing strategies for changing times, (2) the integration of formulation and implementation, and (3) strategic leadership. Crafting Business Strategy for Dynamic Contexts- chapter 6 is the aggregate of much of the current research on dynamic strategies, including: Competitive Dynamics, Technological Changes, and Hypercompetition, After reading the chapter, students will learn models that guide them through formulating and implementing a strategy in a dynamic, or changing, environment. Strategy Diamond: The strategy diamond outlines five key elements necessary for creating a complete strategy: arenas, vehicles, differentiators, staging, and economic logic. The Strategy Diamond gives students a concrete model for considering all aspects of a strategy in order to create and implement a complete strategy. The arenas and staging elements deal specifically with the dynamic aspect of strategy. How Would You Do That exercises - There are two of these robust exercises in each chapter, immersing students in the implementation challenges real companies face. The exercises allow implementation to remain in the forefront of the student's minds even in the formulation chapters. For undergraduate/MBA strategic management courses.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Financial Times Prentice Hall
Año de publicación
2008
Idioma
Inglés
ISBN 10 
0132341387
ISBN 13 
9780132341387
Encuadernación
Tapa dura
Número de páginas
861
Contacto del fabricante
no disponible
Persona responsable
Riccardo Bacigalupo
riccardo.bacigalupo@sanoma.it

Sanoma Italia Via Arconati, 1 �
Milano
20135
Italia