Sinopsis
This text supports Strategy and Policy courses by providing high-quality, class-tested cases with the underlying theme of a general manager facing issues of strategy formulation and implementation, strategic change, and personal action. Cases include those from the Richard Ivey School of Business, Harvard Business School, IMD, and independent sources.
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De la contraportada
Strategic Management: A Casebook 8th edition BCC
Now in its eighth edition, Strategic Management: A Casebook presents class-tested, carefully crafted cases in which you ll discover the ways general managers formulate and implement strategic policy.
All the cases in this book deal with problems facing general managers. Based on real situations . the cases progress from analysis (what are the key elements in this firm s situation?) through desired action (what should be done?) to detailed implementation (how should it be done?).
This casebook can be used alone or in conjunction with Strategic Analysis and Action by Mary Crossan and her author team.
"Sobre este título" puede pertenecer a otra edición de este libro.
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Strategic Management: A Casebook
Publicado por
Prentice Hall, 2011
ISBN 10: 013206667X
ISBN 13: 9780132066679
Antiguo o usado
Paperback
Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Nº de ref. del artículo: G013206667XI3N00
Comprar usado
EUR 8,82
Gastos de envío:
GRATIS
A Estados Unidos de America
Cantidad disponible: 1 disponibles