International Business: Strategy, Management, and the New Realities - Tapa dura

Cavusgil, Tamer; Knight, Gary; Riesenberger, John

 
9780131738607: International Business: Strategy, Management, and the New Realities

Sinopsis

For undergraduate and graduate level International Business courses Cavusgil, Knight, Riesenberger is the only international business book to focus on the "new realities" of international business: emerging markets, small and medium sized enterprises, the diverse participants in International Business, and global sourcing. Accompanying the book, The Educator's Consortium addresses the "new realities" of teaching International Business by connecting instructor's around the world with each other and with engaging information to create a community of instructors.

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Reseña del editor

For undergraduate and graduate level International Business courses Cavusgil, Knight, Riesenberger is the only international business book to focus on the "new realities" of international business: emerging markets, small and medium sized enterprises, the diverse participants in International Business, and global sourcing. Accompanying the book, The Educator's Consortium addresses the "new realities" of teaching International Business by connecting instructor's around the world with each other and with engaging information to create a community of instructors.

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Otras ediciones populares con el mismo título

9780137128334: International Business: Strategy, Management, and the New Realities: International Edition

Edición Destacada

ISBN 10:  0137128339 ISBN 13:  9780137128334
Editorial: Pearson, 2008
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