Service Operations Management: Strategy, Design and Delivery - Tapa blanda

Hope, Christine

 
9780131499157: Service Operations Management: Strategy, Design and Delivery
Tapa blanda
ISBN 10: 0131499157 ISBN 13: 9780131499157
Editorial: Prentice Hall Ptr, 1996

Sinopsis

A complete guide to the strategy, design and delivery of services in today's highly competitive business environment. Presents the ideas and concepts necessary to understand and manage operations in service environments. The book is organized around three main elements of service management: strategy, design and delivery. It explains the strategic importance of services, as well as their relationship to other functions of the organization, such as marketing and human resource management. It also presents several tools and techniques to help managers improve service processes, streamline delivery, and enhance decision making. All operations and service managers.

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Reseña del editor

The focus of the text is on those issues concerned with the management of the processes associated with the delivery or provision of a service. Presents the ideas and concepts necessary to describe and understand the different facets of operations management in service environments eg: healthcare, financial, legal, professional, leisure, tourism, retail, distribution and transportation. The book is structured around three key themes - strategy, design and delivery. Instructor's Manual with Transparency Masters (0-13-650151-6).

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Prentice Hall Ptr
Año de publicación
1996
Idioma
Inglés
ISBN 10 
0131499157
ISBN 13 
9780131499157
Encuadernación
Tapa blanda
Número de páginas
360
Contacto del fabricante
no disponible
Persona responsable
no disponible