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International Business: A Managerial Perspective: United States Edition - Tapa dura

Griffin, Ricky W.; Pustay, Mike W.

 
9780131422636: International Business: A Managerial Perspective: United States Edition

Sinopsis

For undergraduate and graduate courses in international business and international management. (Hardback, Comprehensive)

A survey of the discipline, this book breaks International Business into the various business functions. The appeal of this book tends to be with professors who have a stronger management perspective in International Business rather than an economic focus.

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Acerca del autor

Michael Pustay holds the Anderson Clayton Professorship in Business Administration and is Professor of Management at Texas A&M University.

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