Exploring E-Commerce, Global E-Business, and E-Societies - Tapa blanda

Fellenstein, Craig; Wood, Ron

 
9780130848468: Exploring E-Commerce, Global E-Business, and E-Societies
Tapa blanda
ISBN 10: 0130848468 ISBN 13: 9780130848468
Editorial: Prentice Hall, 2000

Sinopsis

Both small and global enterprises need to develop strategies for incorporating eCommerce into their business models -- and this book demonstrates how. In Exploring eCommerce, two leaders of the eCommerce/eBusiness community address the key business, competitive, and technological issues readers face in defining and implementing e-Commerce strategies for their own companies. Learn how to leverage the enablers of eCommerce and overcome the barriers. Discover how eCommerce is driving changes throughout society -- and how smart companies are taking advantage of those changes. Understand how eBusiness systems can improve relationships, enterprise resource management, and supply and value chain management, while at the same time giving businesses the timely intelligence they need to anticipate their customers' needs more effectively.

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Acerca del autor

Craig Fellenstein is Chief Architect at IBM Global Services. He has been Lead Architect for the global deployment of IBM Electronic Commerce Services, for IBM's CommercePOINT, and other key eCommerce development efforts.

Ron Wood plays a key role in engineering IBM's electronic commerce strategy. He has been Lead Solution Architect for IBM's InsureCommerce Initiative; and authored recent white papers on eCommerce and thin client computing in Futuristics, An International Information Technology Journal.

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Editorial
Prentice Hall
Año de publicación
2000
Idioma
Inglés
ISBN 10 
0130848468
ISBN 13 
9780130848468
Encuadernación
Tapa blanda
Número de páginas
288
Contacto del fabricante
no disponible
Persona responsable
no disponible