Management Information Systems: Managing the Digital Firm

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9780130619600: Management Information Systems: Managing the Digital Firm
Reseña del editor:

For Junior/Senior/MBA-level course in Management Information Systems, Information Technology, and Information Systems, in departments of Business, Management, Computer Information Systems and Management Information Systems. With relevant coverage of today's Digital Firm that is fully integrated throughout the 7th edition of Management Information Systems, the authors clearly illustrate the impact of information technology on business through vivid examples, engaging and interactive exercises, and the most current information.

Biografía del autor:

Kenneth C. Laudon is a Professor of Information Systems at New York University's Stern School of Business. He holds a B.A. in Economics from Stanford and a Ph.D. from Columbia University. He has authored eleven books dealing with information systems, organizations, and society. Professor Laudon has also written over forty articles concerned with the social, organizational, and management impacts of information systems, privacy, ethics, and multimedia technology. Professor Laudon's current research is on the planning and management of large-scale information systems and multimedia information technology. He has received grants from the National Science Foundation to study the evolution of national information systems at the Social Security Administration, the IRS, and the FBI. A part of this research is concerned with computer-related organizational and occupational changes in large organizations, changes in management ideology, changes in public policy, and understanding productivity change in the knowledge sector. Ken Laudon has testified as an expert before the United States Congress. He has been a researcher and consultant to the Office of Technology Assessment (United States Congress) and to the Office of the President, several executive branch agencies, and Congressional Committees. Professor Laudon also acts as an in-house educator for several consulting firms and as a consultant on systems planning and strategy to several Fortune 500 firms. Ken works with the Concours Group to provide advice to firms developing enterprise systems. Ken Laudon's hobby is sailing. Jane Price Laudon is a management consultant in the information systems area and the author of seven books. Her special interests include systems analysis, data management, MIS auditing, software evaluation, and teaching business professionals how to design and use information systems. Jane received her Ph.D. from Columbia University, her M.A. from Harvard University, and her B.A. from Barnard College. She has taught at Columbia University and the New York University Graduate School of Business. She maintains a lifelong interest in Oriental languages and civilizations. The Laudons have two daughters, Erica and Elisabeth. Management Information Systems: Managing the Digital Firm reflects a deep understanding of MIS research and teaching as well as practical experience designing and building real-world systems.

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Laudon, Kenneth C. and Laudon, Jane P.
Editorial: Pearson (2001)
ISBN 10: 0130619604 ISBN 13: 9780130619600
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