For Junior/Senior/MBA-level course in Management Information Systems, Information Technology, and Information Systems, in departments of Business, Management, Computer Information Systems and Management Information Systems.
With relevant coverage of today's Digital Firm that is fully integrated throughout the 7th edition of Management Information Systems, the authors clearly illustrate the impact of information technology on business through vivid examples, engaging and interactive exercises, and the most current information.
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Kenneth C. Laudon is a Professor of Information Systems at New York University's Stern School of Business. He holds a B.A. in Economics from Stanford and a Ph.D. from Columbia University. He has authored eleven books dealing with information systems, organizations, and society. Professor Laudon has also written over forty articles concerned with the social, organizational, and management impacts of information systems, privacy, ethics, and multimedia technology.
Professor Laudon's current research is on the planning and management of large-scale information systems and multimedia information technology. He has received grants from the National Science Foundation to study the evolution of national information systems at the Social Security Administration, the IRS, and the FBI. A part of this research is concerned with computer-related organizational and occupational changes in large organizations, changes in management ideology, changes in public policy, and understanding productivity change in the knowledge sector.
Ken Laudon has testified as an expert before the United States Congress. He has been a researcher and consultant to the Office of Technology Assessment (United States Congress) and to the Office of the President, several executive branch agencies, and Congressional Committees. Professor Laudon also acts as an in-house educator for several consulting firms and as a consultant on systems planning and strategy to several Fortune 500 firms. Ken works with the Concours Group to provide advice to firms developing enterprise systems.
Ken Laudon's hobby is sailing.
Jane Price Laudon is a management consultant in the information systems area and the author of seven books. Her special interests include systems analysis, data management, MIS auditing, software evaluation, and teaching business professionals how to design and use information systems.
Jane received her Ph.D. from Columbia University, her M.A. from Harvard University, and her B.A. from Barnard College. She has taught at Columbia University and the New York University Graduate School of Business. She maintains a lifelong interest in Oriental languages and civilizations.
The Laudons have two daughters, Erica and Elisabeth.
Management Information Systems: Managing the Digital Firm reflects a deep understanding of MIS research and teaching as well as practical experience designing and building real-world systems.From the Back Cover:
It's not business as usual anymore . . .
Why? Because digital firms are emerging. Businesses can no longer survive today without becoming digital. That's why you need the Laudons' Management Information Systems: Managing the Digital Firm, seventh edition, an indispensable text for anyone who wants to succeed in the e-business world.What is the Digital Firm?
It's a firm where any piece of information required for business decisions is available at any time and anywhere in the organization. It's a firm where all the significant business relationships are digitally enabled. The Laudons will show you how to organize, manage, communicate, and lead as more firms go digital in the coming years.THE LAUDON ADVANTAGE
The Laudons' Management Information Systems is the world's top-selling MIS text. Here you'll find opportunities to build the skills and acquire the knowledge you'll need to use information systems successfully in your business career.Leading-Edge
If you want to know how to take maximum advantage of the latest technology and business trends, the Laudons are the place to start. Along with MIS foundation concepts, you'll find the most up-to-the-minute coverage of leading-edge topics, such as: digital firms, e-commerce, e-business, the wireless Web, enterprise systems, customer relationship management, supply chain management, application service providers, on-line storage services, optical networks, broadband access, peer-to-peer computing, business-to-business exchanges, scalability, and high-availability computing.The Laudon Management-Organisation-Technology Framework
You'll need a framework to help you understand and analyze business problems and information systems as you move into the business world. The Laudons' Management-Organization-Technology framework is a well respected methodology in the field of Management Information Systems. You'll see it emphasized in cases, in-text explanations, and projects throughout the text.
The Laudons' Management Information Systems, seventh edition, is a text that not only offers you the most current and well-respected insights into the MIS field but a companion you'll want to use over and over again in your current courses and future career.
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Descripción Pearson, 2001. Paperback. Estado de conservación: Good. Sent within 24 hours. Expedited UK delivery available. Nº de ref. de la librería BBI1930026
Descripción Pearson 01/05/2001, 2001. Estado de conservación: Good. Will be shipped promptly from UK warehouse. Book is in good condition with no missing pages, no damage or soiling and tight spine. There may be some dog-eared pages showing previous use but overall a great book. Nº de ref. de la librería 9053-9780130619600
Descripción Pearson 01/05/2001, 2001. Estado de conservación: Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Nº de ref. de la librería 2341-9780130619600
Descripción Pearson 01/05/2001, 2001. Estado de conservación: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Nº de ref. de la librería 6545-9780130619600
Descripción Pearson 01/05/2001, 2001. Estado de conservación: Good. This book is in good or better condition. It has no tears to the pages and no pages will be missing from the book. The spine of the book is still in great condition and the front cover is generally unmarked. It has signs of previous use but overall is in really nice, tight condition. Shipping is normally same day from our UK warehouse. We offer a money back guarantee if you are not satisfied. Nº de ref. de la librería 9053-9780130619600
Descripción Pearson 01/05/2001, 2001. Estado de conservación: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Nº de ref. de la librería 7719-9780130619600
Descripción Pearson Education, 2001. Estado de conservación: Poor. Cover creased/scuffed.This book has soft covers.Ex-library,With usual stamps and markings,In poor condition, suitable as a reading copy. Nº de ref. de la librería 3017503
Descripción Pearson US Imports & PHIPEs, 2002. Paperback. Estado de conservación: Used: Good. Well presented and accessible, the book contains current and regularly updated information about all aspects of Managment Information Systems. I found it invaluable when studying the IT module of my MBA and I would recomend it to any student or business user alike. Never again have to be embarrassed to ask the questions that techies skim over. This books gives you the confidence to expose their glibness for the lack of knowledge it often is. Paperback - 2002 - good condition - - used books, secondhand books, out of print books, hard to find books, for sale, second-hand books, college books, student books, nonfiction, non-fiction books delivered world wide. Seventh Edition.International Edition. Nº de ref. de la librería 16436
Descripción Estado de conservación: Very Good. 0130619604. Nº de ref. de la librería L0116411
Descripción May 01, 2001. Estado de conservación: D'occasion - État correct. 7ème édition. Marques de pliure sur le bas de la couverture, petite déchirure sans gravité, coins légèrement cornés : couverture avec marques d'usage mais en bon état. Corps de l'ouvrage en très bon état. Envoi rapide et soigné dans enveloppe à bulles. Nº de ref. de la librería 4D5C59