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The Fast Track To Profit. A Insiser'S Guide To Exploiting The World'S Best Internet Technologies (Hewlett-Packard Professional Books) - Tapa blanda
Sinopsis
This book begins with an insightful synopsis of the business of the Internet. Very short, very clear, very instructive. This sets the stage for understanding the business principles that follow. The book also includes a step-by-step owner's manual, designed to give readers the tools they need to drive the net to greater profitability within their own business.
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Acerca del autor
LEE G. CALDWELL, Vice President and CTO of Hewlett-Packard's Imaging and Printing Systems organization, is responsible for strategic planning, business development, and technology strategy. As Director of Internet Technology Strategy for IBM, he was directly responsible for advanced Internet activities across the company. As Associate VP for Information Technology and Dean of Academic Computing at Indiana University, he was responsible for IT for the entire IU system. He holds a Ph.D. in Strategic Management from Texas A&M and a J.D. from BYU.
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