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Sinopsis
Appropriate for college, university and MBA-level courses in Business Communications. Impact is for those who believe thinking through a communications problem is far more effective than plugging in a formula. A conceptual rather than formulaic approach develops students' critical thinking abilities. Once they have mastered the principles in Impact, students will be able to apply them to any writing or speaking task in order to create effective communications. A concise and readable style makes it easy for students to learn what they need without wading through a mass of detail.
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Reseña del editor
Appropriate for college, university and MBA-level courses in Business Communications. Impact is for those who believe thinking through a communications problem is far more effective than plugging in a formula. A conceptual rather than formulaic approach develops students' critical thinking abilities. Once they have mastered the principles in Impact, students will be able to apply them to any writing or speaking task in order to create effective communications. A concise and readable style makes it easy for students to learn what they need without wading through a mass of detail.
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Imagen de archivo
Impact : A Guide to Business Communication
Publicado por
Pearson Education Canada, Newmarket, ON, Canada, 2001
ISBN 10: 0130325481
ISBN 13: 9780130325488
Antiguo o usado
Soft cover
Librería: Encore Books, Montreal, QC, Canada
Calificación del vendedor: 5 de 5 estrellas
Soft cover. Condición: Very Good. No Jacket. Nº de ref. del artículo: 8350
Cantidad disponible: 1 disponibles