Understanding Financial Statements - Tapa blanda

"My student feedback indicates a sincere appreciation for this text. The freshman marketing major (with no accounting background) found it very easy to read. At the same time, the senior accounting major found it drew material together in a way that he thoroughly enjoyed using it!"-Corolyn E. Clark, Saint Joseph's University "Chapter 5 (The Analysis of Financial Statements) is very well written and organized. It would work well in a beginning Finance class or in a Financial Accounting class."-Richard Brunell, Concordia University "A very detailed discussion on the topic of understanding financial statements."-Ted M. Hammett, Southwestern Oklahoma State University "The greatest strength of this text is it s readability. The writing style is superb. The examples are well chose, explanations are clear."-Solomon S. Smith, Langston University "I use the text in a managerial finance course because it provides an excellent review of accounting, and a concise treatment of financial statement analysis. ...Fraser provides my students with the tools they need."-Eric L. Blazer, Millersville University "The authors display a particularly effective writing style that is interesting and easy to follow."-Charles Fazzi, Robert Morris College

A supplementary text for a variety of Business courses, including Principles of Financial Accounting, Intermediate Accounting, Investments, Personal Finance, and Financial Planning and Analysis. In Understanding Financial Statements 6/e, Lyn Fraser and Aileen Ormiston teach students how to work through the obstacle course of data that make up a company's financial statements. They show what paths to follow in order to glean out the information needed to ultimately determine the financial health of a business. By using examples, illustrations, and explanations, the authors get behind the numbers and accounting policies to assess how well companies are actually performing. And, with an emphasis on analysis, the book breaks financial statements into parts for individual study so that students better understand the whole of their content as a map to intelligent decision-making. Adopt the new edition of Fraser/Ormiston and your students will have financial statements at their command!