Creating Value through Skill-Based Strategy and Entrepreneurial Leadership: 8 (Technology, Innovation, Entrepreneurship and Competitive Strategy) - Tapa dura

Hofer, C. W.; W. C. Schulz, Schulz; Schulz, William C.

 
9780080434445: Creating Value through Skill-Based Strategy and Entrepreneurial Leadership: 8 (Technology, Innovation, Entrepreneurship and Competitive Strategy)

Sinopsis

Looks at the process by which leaders, as entrepreneurs and strategists, attempt to build and craft the skill-bases of their firms to best create long-term value for their customers. This book examines the foundations of resource-based approaches to management and strategic thinking, and also presents the case histories of four different firms.

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Acerca del autor

Charles W. Hofer is Regents Professor of Strategy and Entrepreneurship at the University of Georgia's Terry College of Business.

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