Sinopsis
This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first university-level text to make media literacy central to its approach.
Building on this tested emphasis, the updated fifth edition features a complete updating of industry statistics throughout, numerous new examples from the ongoing Iraq war, Virginia Tech shooting, the Don Imus controversy, and much more!
"Sinopsis" puede pertenecer a otra edición de este libro.
Reseña del editor
This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first university-level text to make media literacy central to its approach.
Building on this tested emphasis, the updated fifth edition features a complete updating of industry statistics throughout, numerous new examples from the ongoing Iraq war, Virginia Tech shooting, the Don Imus controversy, and much more!
"Sobre este título" puede pertenecer a otra edición de este libro.
Otras ediciones populares con el mismo título
Resultados de la búsqueda para Introduction to Mass Communication Media
Imagen de archivo
Introduction to Mass Communication : Media Literacy and Culture by Stanley J. Baran (2008, Paperback / Mixed Media)
Publicado por
McGraw Hill, 2008
ISBN 10: 0077243307
ISBN 13: 9780077243302
Antiguo o usado
softcover
Librería: a2zbooks, Burgin, KY, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
softcover. Condición: very good. updated 5th ed. Very good condition copy, Text appears to be clean, CD included, Wear to over all book from storage, Curl to book, good study copy Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Mass media; ISBN: 0077243307. ISBN/EAN: 9780077243302. Pictures of this item not already displayed here available upon request. Inventory No: 1561026500. Nº de ref. del artículo: 1561026500
Comprar usado
EUR 40,74
Gastos de envío:
EUR 5,46
A Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen de archivo
Introduction to Mass Communication : Media Literacy and Culture
Publicado por
McGraw-Hill Higher Education, 2008
ISBN 10: 0077243307
ISBN 13: 9780077243302
Antiguo o usado
Tapa blanda
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. 5 Edition. Used book that is in clean, average condition without any missing pages. Nº de ref. del artículo: 4100725-75
Comprar usado
EUR 46,28
Gastos de envío:
GRATIS
A Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen de archivo
Introduction to Mass Communication : Media Literacy and Culture
Publicado por
McGraw-Hill Higher Education, 2008
ISBN 10: 0077243307
ISBN 13: 9780077243302
Antiguo o usado
Tapa blanda
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Very Good. 5 Edition. Used book that is in excellent condition. May show signs of wear or have minor defects. Nº de ref. del artículo: 5044515-75
Comprar usado
EUR 46,28
Gastos de envío:
GRATIS
A Estados Unidos de America
Cantidad disponible: 2 disponibles
Imagen de archivo
Introduction to Mass Communication: Media Literacy and Culture with Media World 2.0 DVD-ROM, Updated Fifth Edition
Publicado por
McGraw-Hill Humanities Social, Boston, MA, 2008
ISBN 10: 0077243307
ISBN 13: 9780077243302
Antiguo o usado
Softcover
Librería: a2zbooks, Burgin, KY, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Softcover. Condición: Very Good. Estado de la sobrecubierta: No Dust Jacket. Fifth Edition. Some shelf and corner wear. Text appears clean. Has bookstore Stickers on the Spine and Back Cover. Slight creasing and curl to cover. Includes CD ROM.Binding is tight and solid in very good condition. Looks Nice. Size: 11 in x 8.5 in x 1.2 in. 516+ pp. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0077243307. ISBN/EAN: 9780077243302. Pictures of this item not already displayed here available upon request. Inventory No: 1561004812. Nº de ref. del artículo: 1561004812
Comprar usado
EUR 43,40
Gastos de envío:
EUR 5,46
A Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen de archivo
Introduction to Mass Communication: Media Literacy and Culture with Media World 2.0 DVD-ROM, Updated Fifth Edition
Publicado por
McGraw-Hill Humanities/Social Sciences/Languages, 2008
ISBN 10: 0077243307
ISBN 13: 9780077243302
Nuevo
Paperback
Librería: BennettBooksLtd, San Diego, NV, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: New. In shrink wrap. Looks like an interesting title! Nº de ref. del artículo: Q-0077243307
Comprar nuevo
EUR 90,23
Gastos de envío:
EUR 5,98
A Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen de archivo
Introduction to Mass Communication: Media Literacy and Culture with Media World 2.0 DVD-ROM, Updated Fifth Edition
Publicado por
McGraw-Hill Humanities/Social Sc, 2008
ISBN 10: 0077243307
ISBN 13: 9780077243302
Antiguo o usado
paperback
Librería: HPB-Red, Dallas, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
paperback. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Nº de ref. del artículo: S_369443869
Comprar usado
EUR 162,07
Gastos de envío:
EUR 3,22
A Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen de archivo
Introduction to Mass Communication: Media Literacy and Culture with Media World 2.0 DVD-ROM, Updated Fifth Edition
Publicado por
McGraw-Hill Humanities/Social Sciences/Languages, 2008
ISBN 10: 0077243307
ISBN 13: 9780077243302
Antiguo o usado
Tapa blanda
Librería: Phatpocket Limited, Waltham Abbey, HERTS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Nº de ref. del artículo: Z1-R-030-02657
Comprar usado
EUR 160,99
Gastos de envío:
EUR 12,10
De Reino Unido a Estados Unidos de America
Cantidad disponible: 1 disponibles