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Sinopsis
The second edition of Strategy: Analysis and Practice provides up-to-date coverage of strategy with an incisive and analytical approach. The author team combines their extensive experience of teaching and consulting in strategy with cutting edge research to form a comprehensive text suitable for students studying strategic management, corporate strategy or business policy modules.
The book sets out to provide students with an understanding of the core concepts and economics of strategy, laying the foundations for analysing strategy on a variety of levels. With a revised structure and fewer, more concise chapters, the second edition concentrates more strategic implementation and decision making.
The theory is complemented by thorough pedagogy throughout and a range of excellent case examples and longer cases furnish students with the practical applications needed to fully appreciate the consequences of strategic decisions.
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Acerca del autor
David Wilson is Professor of Strategy and head of the Strategy Group at Warwick Business School. He is currently Chair of the scholarly association European Group for Organisation Studies. He is also a Fellow of the British Academy of Management. His research focuses on strategic decision making, risk, uncertainty, implementation and performance. His background is in Organisation Theory.
"Sobre este título" puede pertenecer a otra edición de este libro.
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Strategy: Analysis and Practice: Analysis and Practice
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Mcgraw Hill Higher Education, 2010
ISBN 10: 0077126912
ISBN 13: 9780077126919
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Strategy: Analysis and Practice : Analysis and Practice
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McGraw-Hill Education, 2010
ISBN 10: 0077126912
ISBN 13: 9780077126919
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Strategy: Analysis and Practice: Analysis and Practice
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ISBN 13: 9780077126919
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Strategy: Analysis and Practice
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ISBN 10: 0077126912
ISBN 13: 9780077126919
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