An Introduction To Business Strategy: Text And Cases - Tapa blanda

Morden, Tony

 
9780077094515: An Introduction To Business Strategy: Text And Cases

Sinopsis

This text aims to provide an introduction to the principles and practice of business planning and strategic management. Material on strategy implementation is incorporated with that on strategy choice. The text also includes one-page case studies.

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Reseña del editor

This text aims to provide an introduction to the principles and practice of business planning and strategic management. Material on strategy implementation is incorporated with that on strategy choice. The text also includes one-page case studies.

"Sobre este título" puede pertenecer a otra edición de este libro.