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Sinopsis
This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first university-level text to make media literacy central to its approach; building on this tested emphasis, the new edition features a new chapter on the convergence of videogames with other media technologies, up-to-date coverage of media's role in the War in Iraq, and coverage of new technologies such as WiFi, VoIP, and blogs.
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Reseña del editor
This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first university-level text to make media literacy central to its approach; building on this tested emphasis, the new edition features a new chapter on the convergence of videogames with other media technologies, up-to-date coverage of media's role in the War in Iraq, and coverage of new technologies such as WiFi, VoIP, and blogs.
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Introduction To Mass Communication: Media Literacy And Culture, 4th
Publicado por
McGraw-Hill College, Boston, MA., 2005
ISBN 10: 0073209414
ISBN 13: 9780073209418
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Softcover
Librería: a2zbooks, Burgin, KY, Estados Unidos de America
Calificación del vendedor: 4 de 5 estrellas
Softcover. Condición: Very Good. 4th Edition. The text has marking, the cover has minor wear with a small torn area on the lower back cover. NO CD Quantity Available: 1. ISBN: 0073209414. ISBN/EAN: 9780073209418. Pictures of this item not already displayed here available upon request. Inventory No: 1560790687. Nº de ref. del artículo: 1560790687
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Introduction To Mass Communication: Media Literacy And Culture, 4th
Publicado por
McGraw-Hill College, Boston, MA., 2005
ISBN 10: 0073209414
ISBN 13: 9780073209418
Antiguo o usado
Softcover
Librería: a2zbooks, Burgin, KY, Estados Unidos de America
Calificación del vendedor: 4 de 5 estrellas
Softcover. Condición: Very Good. 4th Edition. The text appears clean, the cover has a light crease down the front. NO CD Quantity Available: 1. ISBN: 0073209414. ISBN/EAN: 9780073209418. Pictures of this item not already displayed here available upon request. Inventory No: 1560788581. Nº de ref. del artículo: 1560788581
Cantidad disponible: 1 disponibles
Imagen de archivo
Introduction To Mass Communication: Media Literacy And Culture, 4th
Publicado por
McGraw-Hill College, Boston, MA., 2005
ISBN 10: 0073209414
ISBN 13: 9780073209418
Antiguo o usado
Softcover
Librería: a2zbooks, Burgin, KY, Estados Unidos de America
Calificación del vendedor: 4 de 5 estrellas
Softcover. Condición: Very Good. 4th Edition. The text appears clean, the cover has minor wear. NO CD Quantity Available: 1. ISBN: 0073209414. ISBN/EAN: 9780073209418. Pictures of this item not already displayed here available upon request. Inventory No: 1560790685. Nº de ref. del artículo: 1560790685
Cantidad disponible: 1 disponibles
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Introduction To Mass Communication: Media Literacy And Culture, 4th
Publicado por
McGraw-Hill College, Boston, MA., 2005
ISBN 10: 0073209414
ISBN 13: 9780073209418
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Softcover
Librería: a2zbooks, Burgin, KY, Estados Unidos de America
Calificación del vendedor: 4 de 5 estrellas
Softcover. Condición: New. 4th Edition. Book is New, Includes Sealed CD. Quantity Available: 1. ISBN: 0073209414. ISBN/EAN: 9780073209418. Pictures of this item not already displayed here available upon request. Inventory No: 1560770494. Nº de ref. del artículo: 1560770494
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Introduction to Mass Communication: Media Literacy and Culture with PowerWeb
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McGraw-Hill Humanities/Social Sc, 2005
ISBN 10: 0073209414
ISBN 13: 9780073209418
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paperback
Librería: Jenson Books Inc, Logan, UT, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
paperback. Condición: Good. The item is in good condition and works perfectly, however it is showing some signs of previous ownership which could include: small tears, scuffing, notes, highlighting, gift inscriptions, and library markings. Nº de ref. del artículo: 4BQGBJ014LV2
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Introduction to Mass Communication: Media Literacy and Culture with PowerWeb
Publicado por
McGraw-Hill Humanities/Social Sciences/Languages, 2005
ISBN 10: 0073209414
ISBN 13: 9780073209418
Nuevo
Paperback
Librería: The Book Spot, Sioux Falls, MN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: New. Nº de ref. del artículo: Abebooks25498
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Introduction to Mass Communication: Media Literacy and Culture with PowerWeb
Publicado por
McGraw-Hill Humanities/Social Sciences/Languages, 2005
ISBN 10: 0073209414
ISBN 13: 9780073209418
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Librería: Goodwill of Colorado, COLORADO SPRINGS, CO, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: good. This item is in overall good condition. Covers and dust jackets are intact but may have minor wear including slight curls or bends to corners as well as cosmetic blemishes including stickers. Pages are intact but may have minor highlighting writing. Binding is intact; however, spine may have slight wear overall. Digital codes may not be included and have not been tested to be redeemable and or active. Minor shelf wear overall. Please note that all items are donated goods and are in used condition. Orders shipped Monday through Friday! Your purchase helps put people to work and learn life skills to reach their full potential. Orders shipped Monday through Friday. Your purchase helps put people to work and learn life skills to reach their full potential. Thank you! Nº de ref. del artículo: 466TY8001ZWG
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