Corporate Information Strategy and Management: Text and Cases - Tapa dura

Applegate, Lynda M; Austin, Robert D.; McFarlan, F. Warren

 
9780072456721: Corporate Information Strategy and Management: Text and Cases
Tapa dura
ISBN 10: 0072456728 ISBN 13: 9780072456721
Editorial: McGraw-Hill Higher Education, 2002

Sinopsis

Corporate Information Strategy and Management: Text and Cases 6/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader s experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.

"Sinopsis" puede pertenecer a otra edición de este libro.

Reseña del editor

Corporate Information Strategy and Management: Text and Cases 6/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader’s experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
McGraw-Hill Higher Education
Año de publicación
2002
Idioma
Inglés
ISBN 10 
0072456728
ISBN 13 
9780072456721
Encuadernación
Tapa dura
Número de edición
6
Número de páginas
736
Contacto del fabricante
no disponible
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9780072947755: Corporate Information Strategy and Management: Text and Cases

Edición Destacada

ISBN 10:  0072947756 ISBN 13:  9780072947755
Editorial: McGraw-Hill Education, 2005
Tapa dura