Growing Up Digital: The Rise of the Net Generation - Tapa blanda

Libro 3 de 79: CLS.EDUCATION

Tapscott, Don

 
9780071347983: Growing Up Digital: The Rise of the Net Generation
Tapa blanda
ISBN 10: 0071347984 ISBN 13: 9780071347983
Editorial: McGraw-Hill, 2000

Sinopsis

This text offers an overview of the N-generation, the generation of children who in the year 2000 will be between the ages of two and 22. This group is a "tsunami" that could force changes in communications, retailing, branding, advertising, and education. The author contends that the N-generation are becoming so technologically proficient that they will "lap" their parents and leave them behind. The book also demonstrates the common characteristics of the N-generation, acceptance of diversity, because the Net doesn't distinguish between racial or gender identities, and a curiosity about exploring and discovering new worlds over the Internet.

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Acerca del autor

Don Tapscott is an internationally renowned speaker and the bestselling author of The Digital Economy and co-author of Blueprint to the digital Economy, Paradigm Shift, and Who Knows. He is chairman of the Alliance for converging Technologies which represents the collaborative effort of ca. 40 of the world's leading technology, manufacturing, and retail organizations. He is also the president of the New Paradigm Learning Corporation.

De la contraportada

This eye-opening, fact-filled book profiles the rise of the Net Generation, which is using digital technology to change the way individuals and society interact. Essential reading for parents, teachers, policy makers, marketers, business leaders, social activists, and others, "Growing Up Digital makes a compelling distinction between the passive medium of television and the explosion of interactive digital media, sparked by the computer and the Internet.

Tapscott shows how children, empowered by new technology, are taking the reins from their boomer parents and making inroads into all areas of society, including our education system, the government, and economy. The result is a timely, revealing look at our digital future that kids and adults will find both fascinating and instructive.

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Editorial
McGraw-Hill
Año de publicación
2000
Idioma
Inglés
ISBN 10 
0071347984
ISBN 13 
9780071347983
Encuadernación
Tapa blanda
Número de páginas
352
Contacto del fabricante
no disponible
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9780070633612: Growing Up Digital: The Rise of the Net Generation

Edición Destacada

ISBN 10:  0070633614 ISBN 13:  9780070633612
Editorial: McGraw-Hill Inc.,US, 1998
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