"Operations Management: Contemporary Concepts and Cases", is an ideal book for the instructor seeking a short text with cases. This book employs a cross-functional perspective, appealing to non-majors and practical for use in an MBA level course in operations management. The size and price of the book also make the text attractive for the cross-functional curriculum where students are required to purchase more than one text. The cases offer variety in length and rigor; and several are from Harvard and Darden. This mix makes the book appropriate for both undergraduates and MBA students.
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Descripción McGraw-Hill Inc.,US, 1989. Hardcover. Estado de conservación: New. book. Nº de ref. de la librería M0070556180