Offers advice on anticipating industry changes, identifying success factors, predicting competitor's actions, evaluating investment and marketing strategies, and setting up an information system
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In today's competitive, niche-oriented market, it is more important than ever to anticipate a competitor's moves. This practical book shows how to do just that, including how to plot competitive moves and demographics, identify winners in an industry, spot allies and more. 37 illustrations.
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Librería: BookDepart, Shepherdstown, WV, Estados Unidos de America
Paperback. Condición: UsedGood. Paperback; light fading, light shelf wear to exterior; bump to the lower sp ine end; crease to back cover; otherwise in good condition with clean text and tight binding. Nº de ref. del artículo: 77411
Cantidad disponible: 1 disponibles