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Send 'em One White Sock: 66 Outrageously Simple Ideas from Around the World for Building Your Business or Brand - Tapa dura

Rapp, Stan; Collins, Thomas L.

 
9780070526686: Send 'em One White Sock: 66 Outrageously Simple Ideas from Around the World for Building Your Business or Brand

Sinopsis

Stan Rapp and Thomas Collins have here distilled 66 ideas from their research into what pace-setting companies around the world have successfully implemented and present each idea as an easy-to-grasp, easy-to-apply marketing "commandment".

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Reseña del editor

Best-selling authors Stan Rapp and Thomas L. Collins reveal 66 of the best marketing ideas of all time -- each designed to make greater brand identity and market share a reality. Fans of the Maximarketing trilogy, and anyone else looking for fresh sales and marketing perspectives, will want to read about and use these tried-and-true techniques and out-of-the-box ideas from leading companies worldwide.

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