International Management - Tapa dura

Sinopsis

This up-to-date, comprehensive text helped define the emerging field of international management. Thoroughly updated to reflect the critical world developments of the nineties, this is the first international text to offer a true managerial orientation. The text features in-depth coverage of both the strategic and behavioural dimensions of international management in a highly accessible style. Written by an experienced author team, the text offers unparalleled pedagogy including numerous cases, boxed vignettes, review / discussion questions, exercises, and generous tables, charts and exhibits. The revision adds two new opening chapters to reflect charges in world events and a more strategic focus. A new second chapter on culture and cross-cultural analysis includes cutting-edge research. The first comprehensive, research-based text to focus exclusively on international management (vs. a generalized international business textbook which would include economics, finance, marketing, etc.). Use of latest data from both the international management research literature and popular international business-related sources. Covers both the strategic and human resource dimensions. "International Management in Action" and "In Country" boxed vignettes reinforce chapter concepts and show how they are being used in international management. State-of-the-art pedagogy includes two discussion cases to end each chapter: "In the International Spotlight" focuses on one particular country, "You be the International Management Consultants has students apply what they've learned in the chapter. A framework-functions-future approach that first presents the main subject in its cultural framework, then describes the functions managers carry out in an international setting, and then sets forth future challenges and opportunities facing international managers.

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